PROSPECTS AND OPPORTUNITIES
Limited retail volume growth expected in the saturated computers and peripherals market
Retail volume sales of computers and peripherals in the Czech Republic are projected to experience only marginal growth over the forecast period. Computers and peripherals is widely viewed as saturated, with high levels of market penetration and limited potential for significant volume expansion.
Upgrades to Windows 11 and innovative technological is set to sustain growth
Across the forecast period, Windows 11 will continue to be a major driver of computer sales in the Czech Republic, with demand fuelled by the need for better performance, security, productivity features, and compatibility with modern software and hardware. As B2B customers and retail consumers continue transitioning to Windows 11, demand for Windows 11-optimised devices is expected to drive a sustained upgrade cycle and support computer sales over the forecast period.
Digital transformation and sustainability concerns are set to negatively impact printers
The demand for printers in the Czech Republic has been on a steady decline, a trend that is expected to persist throughout the forecast period. While high market saturation following COVID-19 remains a key factor, a more fundamental shift in usage patterns is driving this decline; the widespread adoption of digital alternatives, which offer greater convenience and efficiency.
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Overview:
Understand the latest market trends and future growth opportunities for the Computers and Peripherals industry in Czech Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Computers and Peripherals industry in Czech Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Computers and Peripherals in Czech Republic report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Computers and Peripherals in Czech Republic?
- Which are the leading brands in Czech Republic?
- How are products distributed in Czech Republic?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Computers and Peripherals in the Czech Republic - Category analysis
KEY DATA FINDINGS
A modest recovery in demand is driven by Windows 11 and AI features in 2025
Hewlett-Packard retains the lead while Lenovo emerges as the most dynamic player
Retail e-commerce leads distribution, with consumers expecting high quality customer service
Limited retail volume growth expected in the saturated computers and peripherals market
Upgrades to Windows 11 and innovative technological is set to sustain growth
Digital transformation and sustainability concerns are set to negatively impact printers
Consumer Electronics in the Czech Republic - Industry Overview
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
Computers and Peripherals
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- Desktops
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- Laptops
- Tablets
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- Monitors
- Printers
Computers and Peripherals
Computers and Peripherals includes Desktops and Portable Computers as well as monitors and printers.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Computers and Peripherals research and analysis database.
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