Sales of computers and peripherals are expected to see an upswing in volume growth terms over the forecast period thanks to the increasing use of sales promotions that should entice more consumers to buy these products. Furthermore, an anticipated improvement in the economy should lead to increasing purchasing power which will make it easier for consumers to afford computers and peripherals.
Whilst price promotions will likely continue to be the main factor driving sales of computers and peripherals over the forecast period, there are there are other trends that should also benefit sales. For instance, there is expected to be a growing demand for large monitors for gamers and graphic designers working from home.
Artificial intelligence is likely to be the major theme of the forecast period with most computers having some kind of integrated AI facility. However, AI facilities should also be able to seamlessly integrate Arabic and Berber languages as well as French and English as most consumers can surf between several languages at the same time and want their computers to be able to keep up rather than being stuck with an AI system that only understands English.
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Understand the latest market trends and future growth opportunities for the Computers and Peripherals industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Computers and Peripherals industry in Morocco, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Computers and Peripherals
Computers and Peripherals includes Desktops and Portable Computers as well as monitors and printers.
See all of our definitionsThis report originates from Passport, our Computers and Peripherals research and analysis database.
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