PROSPECTS AND OPPORTUNITIES
Growth will be driven by ongoing economic development and evolving consumption patterns
Sales of computers and peripherals in China are forecast to show steady growth over the forecast period, with retail volume sales expected to increase at a CAGR of 1% to reach 53 million units. Growth can be attributed to several key factors, including ongoing economic development and evolving consumption patterns within the country.
The integration of AI and new manufacturing techniques expected
In 2025, domestic brands such as Lenovo introduced AI-powered smart laptops and high performance gaming laptops. These devices are equipped with self-developed intelligent acceleration engines and voice assistants, significantly enhancing the user experience and device performance.
Important development by Huawei in 2025 set to have an impact in the forecast period
In May 2025, Huawei launched its first laptops powered by the self-developed HarmonyOS operating system, which was a significant milestone in China’s efforts to achieve technological autonomy. The laptop runs HarmonyOS 5, also known as HarmonyOS NEXT, which marks a complete departure from Android-based systems as it no longer supports Android applications.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Computers and Peripherals industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Computers and Peripherals industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Computers and Peripherals in China report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Computers and Peripherals in China?
- Which are the leading brands in China?
- How are products distributed in China?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Computers and Peripherals in China - Category analysis
KEY DATA FINDINGS
Government stimulus measures drive growth for computers and peripherals
The leading Lenovo and Huawei brands see sales growth, but are outperformed by Honor
Despite its dominance, retail e-commerce sees the strongest sales growth in 2025
Growth will be driven by ongoing economic development and evolving consumption patterns
The integration of AI and new manufacturing techniques expected
Important development by Huawei in 2025 set to have an impact in the forecast period
Consumer Electronics in China - Industry Overview
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
Computers and Peripherals
-
- Desktops
-
- Laptops
- Tablets
-
- Monitors
- Printers
Computers and Peripherals
Computers and Peripherals includes Desktops and Portable Computers as well as monitors and printers.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Computers and Peripherals research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!