Over the forecast period, retail volume sales of computers and peripherals in France are set to record a 0.2% CAGR, reaching 7.
In the coming years, manufacturers of laptops and tablets are predicted to focus on driving value growth through innovation and premiumisation, given the high penetration rates that make volume expansion more challenging. Asus is expected to maintain its strong momentum in the high-value segment, having successfully positioned its Zenbook and other models as premium alternatives to Apple’s MacBook and Dell.
The retail landscape for computers and peripherals in France will continue to polarise over the forecast period, with distinct strategies emerging across different channels. Discounters such as Electro Depot will likely enjoy strong performances in the lower-priced segment, focusing on offering competitively priced laptops under EUR500 and entry-level tablets.
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Understand the latest market trends and future growth opportunities for the Computers and Peripherals industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Computers and Peripherals industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Computers and Peripherals
Computers and Peripherals includes Desktops and Portable Computers as well as monitors and printers.
See all of our definitionsThis report originates from Passport, our Computers and Peripherals research and analysis database.
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