PROSPECTS AND OPPORTUNITIES
Maturity and consumer caution anticipated to prevent growth
Retail volume sales of computers and peripherals in Vietnam are forecast to decline at a CAGR of 2% over the forecast period, reaching approximately 1.9 million units in 2030.
Rising incorporation of AI at the high-end, while desktops set to remain resilient
In the next two to three years, the integration of artificial intelligence (AI) and the adoption of dual-screen formats are forecast to lead innovation within computers and peripherals in Vietnam. However, consumer uptake of these advanced technologies will depend on their affordability and practical utility, especially in an emerging market such as Vietnam.
Successful targeting of the younger generation will be crucial
In Vietnam, the younger generation, born into the era of technology and internet connectivity, are increasingly adopting laptops at a younger age compared to previous generations. This trend is driven by the need to support their academic pursuits, facilitate global connections, and explore new interests.
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Overview:
Understand the latest market trends and future growth opportunities for the Computers and Peripherals industry in Vietnam with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Computers and Peripherals industry in Vietnam, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Computers and Peripherals in Vietnam report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Computers and Peripherals in Vietnam?
- Which are the leading brands in Vietnam?
- How are products distributed in Vietnam?
- How is the rise of e-commerce changing the retail landscape?
- How has COVID-19 and accordant macroeconomic and retail disruption impacted consumer demand?
- How are considerations such as urban development and the rise in single-person households driving sales growth?
- Where is technology taking the market? Which products are pioneering growth? Which face obsolescence?
- Where is future growth expected to be most dynamic?
Computers and Peripherals in Vietnam - Category analysis
KEY DATA FINDINGS
Maturity and economic uncertainty prevent growth, but launches continue
Samsung extends its lead thanks to user-friendly, advanced products
Although retail e-commerce sees dynamism, appliances and electronics specialists continues to dominate
Maturity and consumer caution anticipated to prevent growth
Rising incorporation of AI at the high-end, while desktops set to remain resilient
Successful targeting of the younger generation will be crucial
Consumer Electronics in Vietnam - Industry Overview
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
DISCLAIMER
The following categories and subcategories are included:
Computers and Peripherals
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- Desktops
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- Laptops
- Tablets
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- Monitors
- Printers
Computers and Peripherals
Computers and Peripherals includes Desktops and Portable Computers as well as monitors and printers.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Computers and Peripherals research and analysis database.
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