Dairy products and alternatives in 2025: The big picture
Dairy products and alternatives is maintaining positive value sales in Bosnia and Herzegovina in 2025, thanks to strong innovation efforts from the leading players, resulting in new products which capture the attention of local consumers as they align with trending lifestyles and diets. Local consumers are increasingly seeking health benefits from the dairy products they consume and expect significant and diverse health benefits from these products, primarily related to improving digestive health and enhancing protein intake. With this in mind, consumers are willing to invest more in higher quality products capable of delivering these health benefits.
Key trends in 2025
Plant-based dairy products and high-protein dairy options are proving popular, as these align with key health trends. Indeed, local consumers welcome such products as part of their health and wellness-driven diets. Driven by health, sustainability, and animal welfare, this area is expanding, with innovative products offering new flavours and health benefits, focussing on quality and reducing price gaps. Dairy manufacturers also continue to launch new products in different new packaging and format types, making dairy products easily accessible, more durable, and suitable for on-the-go consumption.
Competitive landscape
Danube Foods doo and Dukat doo are in dual leading place is dairy and alternatives in Bosnia and Herzegovina, with Meggle doo hot on the leading players’ heels. Danube Foods, in particular, benefits from its wide portfolio and the ubiquitous presence of its brands, Imlek and Moja Kravica, across shelf stable milk, yoghurt, cream, and cheese. These brands have long tradition of successfully competing in the local market, enjoying great recognition for their high quality.
Channel developments
Small local grocers leads the way in the distribution of dairy products in Bosnia and Herzegovina overall. This is a very robust channel, with the highest number of retailers. These retail outlets are conveniently located and scattered across the country, making them easily accessible to consumers residing in nearby residential areas, where consumers can frequently make regular and impulse purchases of dairy products.
What next for dairy products and alternatives?
Moderate value sales growth of dairy and alternatives is set to continue over the forecast period. Driven by innovation and growing importance of such products in the contemporary diets of health-conscious consumers, the category is expected to witness new improved products which offer greater health benefits. However, demographic declines will somewhat restrict the size of the overall consumer base, in turn restricting potentially stronger growth.
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Overview:
Understand the latest market trends and future growth opportunities for the Dairy Products and Alternatives industry in Bosnia and Herzegovina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Dairy Products and Alternatives industry in Bosnia and Herzegovina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Dairy Products and Alternatives in Bosnia and Herzegovina report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Dairy Products and Alternatives in Bosnia and Herzegovina?
- Which are the leading brands in Dairy Products and Alternatives in Bosnia and Herzegovina?
- How are products distributed in Dairy Products and Alternatives in Bosnia and Herzegovina?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Dairy Products and Alternatives?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Bosnia and Herzegovina?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Dairy Products and Alternatives in Bosnia and Herzegovina
Dairy products and alternatives in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for dairy products and alternatives?
DISCLAIMER
Baby Food in Bosnia and Herzegovina
KEY DATA FINDINGS
Value sales maintain positive growth, despite sluggish birth rates
Hipp maintains top place thanks to well-known brand portfolio
Supermarkets’ wide array of products benefit this channel
Shrinking consumer base will continue to restrict potentially stronger sales
The focus on bio and organic baby food is being driven by Hipp
Personalised nutrition plans set to influence product developments
Butter and Spreads in Bosnia and Herzegovina
KEY DATA FINDINGS
Positive value sales supported by popularity of butter, while margarine and spreads remain relevant
Zvijezda maintains lead thanks to offering a well-received price to quality ratio
Small local grocers benefit from offering convenience, while online sales see growth thanks to the offer of international brands
Positive sales set to continue, with butter gaining in popularity
Health trends set to influence new product developments
Plant-based and dairy-free alternatives set to see further attention
Cheese in Bosnia and Herzegovina
KEY DATA FINDINGS
Cheese maintains healthy growth, driven by ongoing new product developments
Dukat maintains lead thanks to the solid penetration of its brands
Small local grocers benefit from offering convenience to consumers
Ongoing sales of cheese will be bolstered by premiumisation trends
Future innovations expected in precision fermentation, controlled environments, and alternative products
Health-targeted cheeses set to be developed
Drinking Milk Products in Bosnia and Herzegovina
KEY DATA FINDINGS
Drinking milk maintains positive sales, due to solid consumer demand and new product developments
Danube maintains lead, thanks to its well-known brand portfolio
Supermarkets benefit from offering a wide array of products and brands
Positive sales will continue, driven by baseline demand and new product developments
Technology set to play a strong part in future product developments
Fortification, functionality, and plant-based options set to see attention
Yoghurt and Sour Milk Products in Bosnia and Herzegovina
KEY DATA FINDINGS
Healthy sales for yoghurt and sour milk products, thanks to aligning with nutrition trends and new product developments
Danube maintains lead thanks to strength of its popular brand portfolio
Small local grocers benefit from offering convenience to consumers who seek to purchase products for daily consumption
Positive sales set to be supported by healthy diets and baseline demand
Enhanced probiotic efficacy will be an area of focus and development
Functional and health-driven formulations will remain key to new product developments
Other Dairy in Bosnia and Herzegovina
KEY DATA FINDINGS
Other dairy maintains healthy growth thanks to baseline demand and novel innovations leading to impulse purchases
Meggle maintains lead thanks to its significant market penetration
Supermarkets benefit from offering a wide array of products across other dairy categories
Positive sales will continue, supported by popularity of cream, snacks and desserts
Innovations in other dairy will align with health trends seen more widely across dairy and alternatives
Plant-based and dairy-free alternatives will become more prevalent
Plant-Based Dairy in Bosnia and Herzegovina
KEY DATA FINDINGS
Healthy growth for plant-based dairy, led by plant-based milk drinks
Alpro maintains dominant lead as the key brand in the category, while “others” continue to grow
Supermarkets benefit from wide array of products, while small local grocers benefit from convenience
Healthy ongoing sales expected for plant-based dairy
Various new plant-based products will be developed over the forecast period
Health and wellness trends and sustainability values will drive product innovation
The following categories and subcategories are included:
Dairy Products and Alternatives
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- Dried Baby Food
- Prepared Baby Food
- Other Baby Food
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- Liquid Standard Milk Formula
- Powder Standard Milk Formula
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- Liquid Follow-on Milk Formula
- Powder Follow-on Milk Formula
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- Liquid Growing-Up Milk Formula
- Powder Growing-Up Milk Formula
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- Liquid Special Baby Milk Formula
- Powder Special Baby Milk Formula
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- Butter
- Cooking Fats
- Margarine and Spreads
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- Spreadable Cheese
- Processed Cheese excl Spreadable
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- Packaged Hard Cheese
- Unpackaged Hard Cheese
- Soft Cheese
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- Dairy Only Flavoured Milk Drinks
- Flavoured Milk Drinks with Fruit Juice
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- Fat-free Fresh Milk
- Semi Skimmed Fresh Milk
- Full Fat Fresh Milk
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- Fat-free Shelf Stable Milk
- Semi Skimmed Shelf Stable Milk
- Full Fat Shelf Stable Milk
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- Goat Milk
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- Powder Milk
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- Sour Milk Products
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- Drinking Yoghurt
- Flavoured Yoghurt
- Plain Yoghurt
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- Chilled Dairy Desserts
- Shelf Stable Dairy Desserts
- Chilled Snacks
- Coffee Whiteners
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- Flavoured Condensed Milk
- Plain Condensed Milk
- Evaporated Milk
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- Cream
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- Flavoured Fromage Frais and Quark
- Plain Fromage Frais and Quark
- Savoury Fromage Frais and Quark
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- Soy Drinks
- Other Plant-based Milk
- Plant-based Yoghurt
- Plant-based Cheese
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This report originates from Passport, our Dairy Products and Alternatives research and analysis database.
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