As demand for food preparation appliances in Australia is predicted to continue declining over the forecast period, brands will need to appeal to consumers with smaller more efficient models that provide significant functionality. This trend will be driven by the need for space-saving solutions in modern kitchens, where appliances must be trustworthy, user-friendly, and convenient without sacrificing performance.
Highly functional, reasonably priced, user-friendly food preparation appliances are likely to attract consumers’ attention in a shrinking category. Therefore, the landscape of food preparation appliances will become increasingly competitive as brands vie for consumers’ attention and share of wallet, as they seek products combining modern aesthetics, value, and simplicity of use.
In the coming years, some consumers in Australia are likely to be attracted to design-oriented food preparation appliances that combine appearance with use. This trend is important, since the kitchen has evolved into a key space in the home and appliances that express personal style and performance are therefore considered essential.
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Understand the latest market trends and future growth opportunities for the Food Preparation Appliances industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Food Preparation Appliances industry in Australia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Food Preparation Appliances
Food preparation appliances includes food processors, blenders, mixers, juice extractors, citrus pressers, other food preparation appliances (eg pasta makers, electric mincers, smoothie makers, grinders and electric whisks)
See all of our definitionsThis report originates from Passport, our Food Preparation Appliances research and analysis database.
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