PROSPECTS AND OPPORTUNITIES
Recovery expected
The food preparation appliances category is projected to see recovery over the forecast period, driven by product innovations and the increasing popularity of individual products, such as blenders, mixers and food processors. Consumers will look for highly convenient and innovative products that can reduce the amount of time spent working in the kitchen.
Fast growth for slow juicers
With the health and wellness trend becoming ever more embedded in consumer attitudes and behaviours, and a growing consumer emphasis on nutrition, slow juicers is expected to see further significant growth during the forecast period. Indeed, under the influence of the health and wellness trend, consumers are increasingly moving away from ultra-processed foods and turning to cleaner products and more natural ingredients, which is boosting consumption of homemade juices and smoothies made with high-quality fruit and/or vegetables.
Economic improvements to support expanding range of decision making factors
The expected economic improvement in Hungary will allow consumers to prioritise factors other than price in purchasing decisions. Busy consumers looking for ways to minimise the time and effort spent on meal preparation and cooking will support demand for premium quality food preparation appliances with multi-functional features and innovative functions that will allow consumers to do less work during meal preparation.
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Overview:
Understand the latest market trends and future growth opportunities for the Food Preparation Appliances industry in Hungary with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Food Preparation Appliances industry in Hungary, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Food Preparation Appliances in Hungary report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Food Preparation Appliances in Hungary?
- Which are the leading brands in Hungary?
- How are products distributed in Hungary?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Food Preparation Appliances in Hungary - Category analysis
KEY DATA FINDINGS
Demand undermined by heightened budget consciousness
Health and wellness trend boosts demand for slow juicers
BSH Kft stays out in front
Recovery expected
Fast growth for slow juicers
Economic improvements to support expanding range of decision making factors
Consumer Appliances in Hungary - Industry Overview
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
DISCLAIMER
The following categories and subcategories are included:
Food Preparation Appliances
- Blenders
- Food Processors
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- Centrifugal Juicers
- Slow Juicers
- Mixers
- Other Food Preparation Appliances
Food Preparation Appliances
Food preparation appliances includes food processors, blenders, mixers, juice extractors, citrus pressers, other food preparation appliances (eg pasta makers, electric mincers, smoothie makers, grinders and electric whisks)
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This report originates from Passport, our Food Preparation Appliances research and analysis database.
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