PROSPECTS AND OPPORTUNITIES
Undynamic performance forecast, with stronger demand hampered by economic uncertainty and high penetration rate
Retail volume growth of food preparation appliances in Hong Kong is expected to remain slow over the forecast period, hampered by global socioeconomic uncertainty, reducing consumers inclination to spend on this type of appliance.
Busy lifestyles and reliance on foodservice to place pressure on category
Increasingly busy lifestyles in Hong Kong, driven by the return to long working hours, will also likely play a role in limiting the stronger growth of food preparation appliances over the forecast period. Instead, some consumers are likely to increasingly rely on convenient foodservice meals, either for lunch or dinner on their way back from the workplace, or by ordering through food delivery platforms.
Chinese brands to gain further share with affordable options
While local consumers traditionally prefer European and Japanese brands of food preparation appliances, there is a growing shift in preference towards Chinese brands. Many factories in China have been original equipment manufacturers (OEM) for European and Japanese brands for a number of years, so the standard of product quality, machinery and skills of factory employees have significantly improved, as has the quality of their products.
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Overview:
Understand the latest market trends and future growth opportunities for the Food Preparation Appliances industry in Hong Kong, China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Food Preparation Appliances industry in Hong Kong, China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Food Preparation Appliances in Hong Kong, China report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Food Preparation Appliances in Hong Kong, China?
- Which are the leading brands in Hong Kong, China?
- How are products distributed in Hong Kong, China?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Food Preparation Appliances in Hong Kong, China - Category analysis
KEY DATA FINDINGS
Modest growth for food preparation appliances due to high penetration rate and previous investments
Blenders and juice extractors benefit from health trend
E-commerce continues to grow post-pandemic
Undynamic performance forecast, with stronger demand hampered by economic uncertainty and high penetration rate
Busy lifestyles and reliance on foodservice to place pressure on category
Chinese brands to gain further share with affordable options
Consumer Appliances in Hong Kong, China - Industry Overview
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
DISCLAIMER
The following categories and subcategories are included:
Food Preparation Appliances
- Blenders
- Food Processors
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- Centrifugal Juicers
- Slow Juicers
- Mixers
- Other Food Preparation Appliances
Food Preparation Appliances
Food preparation appliances includes food processors, blenders, mixers, juice extractors, citrus pressers, other food preparation appliances (eg pasta makers, electric mincers, smoothie makers, grinders and electric whisks)
See all of our definitionsWhy buy this report?
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This report originates from Passport, our Food Preparation Appliances research and analysis database.
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