PROSPECTS AND OPPORTUNITIES
Reliance on food deliveries services a persistent threat to category
The growing reliance on food delivery services could pose a threat to the future demand for food preparation appliances. The convenience and variety offered by food delivery apps could potentially reduce the incentive for consumers to invest in home cooking appliances.
E-commerce sales on the rise but appliances and electronics specialists remain dominant
Online sales of food preparation appliances soared over the review period, boosted by the pandemic. While initially many consumers were attracted by the convenience of shopping online the shift towards e-commerce is increasingly being fuelled by the value that can be achieved by shopping online.
Value deals and affordability likely to remain important for local consumers
The phasing out of Malaysia’s diesel subsidy was expected to drive inflation up in 2024 which could push local consumers to look for value for money deals on food preparation appliances, at least during the early part of the forecast period with food and grocery prices remaining elevated. However, this situation could also prompt consumers to focus on saving money on non-essentials due to the high cost of living.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Food Preparation Appliances industry in Malaysia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Food Preparation Appliances industry in Malaysia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Food Preparation Appliances in Malaysia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Food Preparation Appliances in Malaysia?
- Which are the leading brands in Malaysia?
- How are products distributed in Malaysia?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Food Preparation Appliances in Malaysia - Category analysis
KEY DATA FINDINGS
Financial pressures pushing more consumers to cook and prepare meals at home
E-commerce making food processors more affordable for local consumers while demand grows among mothers and working women
Healthy eating habits boosting demand for juice extractors and blenders
Reliance on food deliveries services a persistent threat to category
E-commerce sales on the rise but appliances and electronics specialists remain dominant
Value deals and affordability likely to remain important for local consumers
Consumer Appliances in Malaysia - Industry Overview
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
DISCLAIMER
The following categories and subcategories are included:
Food Preparation Appliances
- Blenders
- Food Processors
-
- Centrifugal Juicers
- Slow Juicers
- Mixers
- Other Food Preparation Appliances
Food Preparation Appliances
Food preparation appliances includes food processors, blenders, mixers, juice extractors, citrus pressers, other food preparation appliances (eg pasta makers, electric mincers, smoothie makers, grinders and electric whisks)
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Food Preparation Appliances research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!