PROSPECTS AND OPPORTUNITIES
Perception of trust
While the success of the real estate market is not as directly related to the performance of smaller appliances such as food preparation appliances as it is to that of larger appliances, such as refrigeration appliances and large cooking appliances, it is nonetheless important. When moving into new homes, many people either need to purchase such products for the first time or are keen to replace old models.
Premium products to lose space after consumers move towards frugal consumption
The increasing importance of the private label segment within food preparation appliances will continue to push down prices in the category in the forecast period. Retailers will continue to bring in SKUs that have a lower unit price and rotate their offer more, therefore leaving a gap in the more specialist products market, which includes products with a higher unit price.
Limited space to boost practical appliances
Despite still having a high unit price for the budget of most Chilean consumers, food processors are expected to recover and continue gaining penetration in the forecast period. The versatility of such products provides a good match for consumers dealing with less space in their households, as newer apartment units are generally becoming significantly smaller, making Chilean consumers choose appliances that can perform the greatest number of functions while occupying the least space.
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Overview:
Understand the latest market trends and future growth opportunities for the Food Preparation Appliances industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Food Preparation Appliances industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Food Preparation Appliances in Chile report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Food Preparation Appliances in Chile?
- Which are the leading brands in Chile?
- How are products distributed in Chile?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Food Preparation Appliances in Chile - Category analysis
KEY DATA FINDINGS
Positive performance driven by useful products and lower prices
Lower-priced products benefit from a cautious consumer
Private label brands thrive amidst lack of differentiation
Perception of trust
Premium products to lose space after consumers move towards frugal consumption
Limited space to boost practical appliances
Consumer Appliances in Chile - Industry Overview
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
DISCLAIMER
The following categories and subcategories are included:
Food Preparation Appliances
- Blenders
- Food Processors
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- Centrifugal Juicers
- Slow Juicers
- Mixers
- Other Food Preparation Appliances
Food Preparation Appliances
Food preparation appliances includes food processors, blenders, mixers, juice extractors, citrus pressers, other food preparation appliances (eg pasta makers, electric mincers, smoothie makers, grinders and electric whisks)
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Food Preparation Appliances research and analysis database.
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