Competitive Landscape
Walmart Consolidates Its Lead as Store Growth Slows
Hypermarkets in the US is a highly concentrated market, with Walmart holding a dominant share of 73% in 2025, up from 72% in 2020, highlighting a clear trend towards greater concentration over the last five years. The second largest player, Target, maintains a distant 17% share.
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Overview:
Understand the latest market trends and future growth opportunities for the Hypermarkets industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Hypermarkets industry in USA, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Hypermarkets in USA report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Hypermarkets in USA?
- Which are the leading retailers in Hypermarkets in USA?
- How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
- How has the impact of COVID-19 and national lockdown impacted consumer demand?
- Which formats have benefited the most from stockpiling and enforced home seclusion?
- How will the wider economic impact of COVID-19 shape the retail landscape in the future?
- Where is future growth expected to be most dynamic?
Hypermarkets in the US - Category analysis
Key Data Insights
Hypermarkets Face Growing Pressure From Other Channels
Hypermarkets Face Growing Pressure From Other Channels
Agentic Ai Assistants Accelerate the Shift to Convenience and Personalisation
Target Bets on Curated Third-Party Marketplaces for Future Growth
Walmart Leverages Loyalty and Data to Drive Retail Media Expansion
Target and Walmart Invest in Unique Brands to Differentiate From Discounters
Loyalty and New Technology Should Support Resilience as Growth Moderates
Walmart Consolidates Its Lead as Store Growth Slows
Retail in the US - Industry Overview
Retail E-Commerce Wins Share as More Offline Stores Close
Key Data Insights
Retail E-Commerce Wins Share as More Offline Stores Close
Walmart and Marketplaces Capture Spend as Discounters Surge
Shopify and Openai Partnership Redefines Shopping Journeys
Generative Ai and Social Platforms Are Reshaping Discovery and Loyalty
Private Label Expansion and Value-Led Discovery Could Disrupt Established Players
Amazon and Walmart Extend Lead as Agentic Ai Reshapes Discovery
Informal Retail
Opening Hours for Physical Retail
Seasonality
Christmas
Back to School
Prime Day/Christmas in July
Mother’s Day
Country Reports Disclaimer
Hypermarkets
Hypermarkets are chained or independent retail outlets with a selling space of over 2,500 square metres and with a focus on selling both grocery and non-grocery merchandise. Hypermarkets are frequently located on out-of-town sites with large parking lots or as the anchor store in a shopping centre. Example brands include Carrefour, E Leclerc, and Walmart Supercenter.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Hypermarkets research and analysis database.
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