PROSPECTS AND OPPORTUNITIES
Stable growth ahead for paediatric consumer health in Brazil amidst demographic shifts
Paediatric consumer health in Brazil is expected to experience steady growth throughout the forecast period in retail current value terms. A key area of focus will be paediatric vitamins and dietary supplements, as the practice of supporting the immune system has become deeply ingrained in the daily routine of Brazilian families, driving dynamic growth.
Increased screen time may drive growing demand for paediatric products
A 2021 study by the Brazilian Internet Steering Committee (CGI) reveals that 93% of individuals aged between nine and 17 are internet users, representing over 22 million children and adolescents who rely on mobile phones as their primary tool for online access. Mobile phones and other electronic devices have become firmly integrated into the daily lives of the younger population, making it nearly impossible for them to go without.
Consumer-centricity must give prominence to convenience strategies
Since the pandemic, Latin American consumers have undergone significant changes, driven by factors such as inflation, digitalisation, and shifting household dynamics. One-person households in the region are growing faster than the global average, with projections suggesting they will account for 20% of households by 2040.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Paediatric consumer health industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Paediatric consumer health industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Paediatric consumer health in Brazil report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Paediatric consumer health in Brazil?
- Which are the leading brands in Paediatric consumer health in Brazil?
- How are products distributed in Paediatric consumer health in Brazil?
- How has the regulatory and operating environment for Paediatric consumer health changed in Brazil?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Paediatric consumer health
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Paediatric Consumer Health in Brazil - Category analysis
KEY DATA FINDINGS
Climate change shifts the main focus of paediatric consumer health from dipyrone to digestive remedies
New formats and rising competition redefine paediatric consumer health, especially in paediatric vitamins and dietary supplements
Johnson & Johnson maintains its lead in nappy (diaper) rash treatments
Stable growth ahead for paediatric consumer health in Brazil amidst demographic shifts
Increased screen time may drive growing demand for paediatric products
Consumer-centricity must give prominence to convenience strategies
Consumer Health in Brazil - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Paediatric consumer health
-
- Paediatric Acetaminophen
- Paediatric Aspirin
- Paediatric Combination Products - Analgesics
- Paediatric Dipyrone
- Paediatric Ibuprofen
- Paediatric Naproxen
-
- Paediatric Allergy Remedies
- Paediatric Cough/Cold Remedies
-
- Paediatric Diarrhoeal Remedies
- Paediatric Indigestion and Heartburn Remedies
- Paediatric Laxatives
- Paediatric Motion Sickness Remedies
- Paediatric Dermatologicals
- Nappy (Diaper) Rash Treatments
- Paediatric Vitamins and Dietary Supplements
Paediatric consumer health
Products only specifically designed, marketed and labelled for children's symptoms. Include paediatric analgesics, paediatric cough, cold and allergy remedies, paediatric digestive remedies, paediatric medicated skin care, nappy (diaper) rash treatments, paediatric vitamins and dietary supplements.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Paediatric consumer health research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!