PROSPECTS AND OPPORTUNITIES
Paediatric consumer health market is expected to see significant, but more stable growth
Retail value sales of paediatric consumer health are expected to register significant growth over the forecast period. The General Department of Population and Family Planning in Vietnam predicts that the birth rate will continue to decrease in the country in the future.
Rising demand fuels innovation in paediatric vitamins and dietary supplements in Vietnam
Over the forecast period, paediatric vitamins and dietary supplements is expected to attract increasing interest from Vietnamese consumers, as parents continue to prioritise their children’s physical and mental development. To meet this rising demand, manufacturers and retailers plan to launch new products more frequently, focusing on visibility in retail outlets to capture the attention of middle-income families.
Paediatric consumer health reflects growing wellness awareness and rising demand for early care in Vietnam
Vietnam’s paediatric consumer health sector has increasingly mirrored the broader shift towards health and wellness, both in urban and rural communities. Over recent years, growing parental awareness and a national focus on preventive care have played a pivotal role in driving demand for products tailored specifically for children.
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Overview:
Understand the latest market trends and future growth opportunities for the Paediatric consumer health industry in Vietnam with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Paediatric consumer health industry in Vietnam, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Paediatric consumer health in Vietnam report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Paediatric consumer health in Vietnam?
- Which are the leading brands in Paediatric consumer health in Vietnam?
- How are products distributed in Paediatric consumer health in Vietnam?
- How has the regulatory and operating environment for Paediatric consumer health changed in Vietnam?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Paediatric consumer health
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Paediatric Consumer Health in Vietnam - Category analysis
KEY DATA FINDINGS
Paediatric consumer health in Vietnam continues to post good results
UPSA, Laboratoires works to reinforce its leadership in paediatric consumer health
Pharmacies leads, while retail e-commerce gains in popularity
Paediatric consumer health market is expected to see significant, but more stable growth
Rising demand fuels innovation in paediatric vitamins and dietary supplements in Vietnam
Paediatric consumer health reflects growing wellness awareness and rising demand for early care in Vietnam
Consumer Health in Vietnam - Industry Overview
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Paediatric consumer health
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- Paediatric Acetaminophen
- Paediatric Aspirin
- Paediatric Combination Products - Analgesics
- Paediatric Dipyrone
- Paediatric Ibuprofen
- Paediatric Naproxen
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- Paediatric Allergy Remedies
- Paediatric Cough/Cold Remedies
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- Paediatric Diarrhoeal Remedies
- Paediatric Indigestion and Heartburn Remedies
- Paediatric Laxatives
- Paediatric Motion Sickness Remedies
- Paediatric Dermatologicals
- Nappy (Diaper) Rash Treatments
- Paediatric Vitamins and Dietary Supplements
Paediatric consumer health
Products only specifically designed, marketed and labelled for children's symptoms. Include paediatric analgesics, paediatric cough, cold and allergy remedies, paediatric digestive remedies, paediatric medicated skin care, nappy (diaper) rash treatments, paediatric vitamins and dietary supplements.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Paediatric consumer health research and analysis database.
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