PROSPECTS AND OPPORTUNITIES
Stable outlook for paediatric consumer health
Steady growth is anticipated in paediatric consumer health as demand patterns for analgesics and cough/cold remedies normalises in line with seasonal cold and flu patterns. Paediatric diarrhoeal remedies and allergy remedies are also expected to see growth.
Innovation will be a priority for players
Brands will continue to offer innovative paediatric vitamins and dietary supplements products that claim to offer a variety of health benefits, as well as providing value and convenience through combined products. For example, Canadian-based allKiDz Naturals Inc launched its Vitamin C Gummies in late 2024.
New legislation may bring in policies to prevent shortages of paediatric analgesics
In December 2024, Canada’s Federal government introduced proposed amendments to the Food and Drugs Act aimed at mitigating shortages in drugs and medical devices. The proposed regulations may impose new requirements for players in paediatric analgesics.
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Overview:
Understand the latest market trends and future growth opportunities for the Paediatric consumer health industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Paediatric consumer health industry in Canada, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Paediatric consumer health in Canada report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Paediatric consumer health in Canada?
- Which are the leading brands in Paediatric consumer health in Canada?
- How are products distributed in Paediatric consumer health in Canada?
- How has the regulatory and operating environment for Paediatric consumer health changed in Canada?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Paediatric consumer health
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Paediatric Consumer Health in Canada - Category analysis
KEY DATA FINDINGS
Flat performance as demand for paediatric analgesics declines
Leading position is held by McNeil Consumer & Specialty Pharmaceuticals
Pharmacies hold a solid lead as e-commerce gains ground
Stable outlook for paediatric consumer health
Innovation will be a priority for players
New legislation may bring in policies to prevent shortages of paediatric analgesics
Consumer Health in Canada - Industry Overview
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Paediatric consumer health
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- Paediatric Acetaminophen
- Paediatric Aspirin
- Paediatric Combination Products - Analgesics
- Paediatric Dipyrone
- Paediatric Ibuprofen
- Paediatric Naproxen
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- Paediatric Allergy Remedies
- Paediatric Cough/Cold Remedies
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- Paediatric Diarrhoeal Remedies
- Paediatric Indigestion and Heartburn Remedies
- Paediatric Laxatives
- Paediatric Motion Sickness Remedies
- Paediatric Dermatologicals
- Nappy (Diaper) Rash Treatments
- Paediatric Vitamins and Dietary Supplements
Paediatric consumer health
Products only specifically designed, marketed and labelled for children's symptoms. Include paediatric analgesics, paediatric cough, cold and allergy remedies, paediatric digestive remedies, paediatric medicated skin care, nappy (diaper) rash treatments, paediatric vitamins and dietary supplements.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Paediatric consumer health research and analysis database.
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