PROSPECTS AND OPPORTUNITIES
Growth likely to be constrained by France’s falling birth rate
Sales of paediatric consumer health are expected to rise over the forecast period, following a similar pattern to that seen during the review period. Nonetheless, while sales are projected to increase, France’s ageing population and declining birth rates are expected to negatively impact demand for paediatric consumer health, despite having a relatively high natality rate compared to other Western European countries.
Evolving health concerns should fuel demand for vitamins and dietary supplements
Demand for paediatric vitamins and dietary supplements is rising, driven by a lasting shift toward preventive health practices that began during the pandemic, with parents favouring natural remedies over traditional medications. Common issues like digestive problems, sleep disturbances, and nutritional deficiencies, along with heightened awareness of immunity and mental health issues in post-pandemic France, are all factors that are boosting interest in vitamins and dietary supplements.
Low demand could result in manufacturers focusing their investments elsewhere
Herbal/traditional products are increasingly preferred over standard paediatric consumer health solutions, especially for immunity and sleep-related concerns, reflecting the desire of parents/carers to give their children gentler alternatives. For example, parents/carers are turning to natural sleep aids like CBD oil and green tea extract to avoid conventional medications that may cause drowsiness or dependency, with brands like Pediakid offering tailored, natural sleep solutions.
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Overview:
Understand the latest market trends and future growth opportunities for the Paediatric consumer health industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Paediatric consumer health industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Paediatric consumer health in France report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Paediatric consumer health in France?
- Which are the leading brands in Paediatric consumer health in France?
- How are products distributed in Paediatric consumer health in France?
- How has the regulatory and operating environment for Paediatric consumer health changed in France?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Paediatric consumer health
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Paediatric Consumer Health in France - Category analysis
KEY DATA FINDINGS
Stronger cold and flu season helps boost sales of paediatric consumer health in 2025
Bayer retains the lead despite its focus shifting to its dermocosmetics portfolio
Pharmacies still dominate sales despite e-commerce gaining traction
Growth likely to be constrained by France’s falling birth rate
Evolving health concerns should fuel demand for vitamins and dietary supplements
Low demand could result in manufacturers focusing their investments elsewhere
Consumer Health in France - Industry Overview
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Paediatric consumer health
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- Paediatric Acetaminophen
- Paediatric Aspirin
- Paediatric Combination Products - Analgesics
- Paediatric Dipyrone
- Paediatric Ibuprofen
- Paediatric Naproxen
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- Paediatric Allergy Remedies
- Paediatric Cough/Cold Remedies
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- Paediatric Diarrhoeal Remedies
- Paediatric Indigestion and Heartburn Remedies
- Paediatric Laxatives
- Paediatric Motion Sickness Remedies
- Paediatric Dermatologicals
- Nappy (Diaper) Rash Treatments
- Paediatric Vitamins and Dietary Supplements
Paediatric consumer health
Products only specifically designed, marketed and labelled for children's symptoms. Include paediatric analgesics, paediatric cough, cold and allergy remedies, paediatric digestive remedies, paediatric medicated skin care, nappy (diaper) rash treatments, paediatric vitamins and dietary supplements.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Paediatric consumer health research and analysis database.
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