PROSPECTS AND OPPORTUNITIES
Solid growth expected in paediatric consumer health
Paediatric consumer health is expected to witness a positive period in constant value terms. However, growth will slow in comparison to what was achieved during 2024.
Health and wellbeing trend will fuel product choices
The growing focus on healthy diets will lead to lower use of digestive remedies for children as the need for such products naturally subsides. Furthermore, with many Hungarians becoming more concerned about the potentially harmful side effects and contraindications of active pharmaceutical ingredients in standard OTC medications, demand for herbal/traditional varieties is likely to increase across most paediatric consumer health categories over the forecast period.
Paediatric vitamins and dietary supplements will benefit from preventative health trend
Paediatric vitamins and dietary supplements are expected to see a recovery in volume sales over the forecast period. Given that such products are less likely to be considered essential, this category should be a major beneficiary of gradual improvements in purchasing power as inflationary pressures recede.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Paediatric consumer health industry in Hungary with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Paediatric consumer health industry in Hungary, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Paediatric consumer health in Hungary report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Paediatric consumer health in Hungary?
- Which are the leading brands in Paediatric consumer health in Hungary?
- How are products distributed in Paediatric consumer health in Hungary?
- How has the regulatory and operating environment for Paediatric consumer health changed in Hungary?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Paediatric consumer health
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Paediatric Consumer Health in Hungary - Category analysis
KEY DATA FINDINGS
Volume sales are recovering well in some areas of paediatric consumer health
Panadol bolsters sales with mass media advertising campaign
Paediatric vitamins and dietary supplements hardest hit by cost-of-living crisis
Solid growth expected in paediatric consumer health
Health and wellbeing trend will fuel product choices
Paediatric vitamins and dietary supplements will benefit from preventative health trend
Consumer Health in Hungary - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Paediatric consumer health
-
- Paediatric Acetaminophen
- Paediatric Aspirin
- Paediatric Combination Products - Analgesics
- Paediatric Dipyrone
- Paediatric Ibuprofen
- Paediatric Naproxen
-
- Paediatric Allergy Remedies
- Paediatric Cough/Cold Remedies
-
- Paediatric Diarrhoeal Remedies
- Paediatric Indigestion and Heartburn Remedies
- Paediatric Laxatives
- Paediatric Motion Sickness Remedies
- Paediatric Dermatologicals
- Nappy (Diaper) Rash Treatments
- Paediatric Vitamins and Dietary Supplements
Paediatric consumer health
Products only specifically designed, marketed and labelled for children's symptoms. Include paediatric analgesics, paediatric cough, cold and allergy remedies, paediatric digestive remedies, paediatric medicated skin care, nappy (diaper) rash treatments, paediatric vitamins and dietary supplements.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Paediatric consumer health research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!