PROSPECTS AND OPPORTUNITIES
Aqua and Haier set to be on the rise
In the competitive landscape of refrigeration appliances in Japan, Panasonic and Hitachi are the leading brands, particularly in the high-end segment. However, despite their strength, the category is quite fragmented, with seven brands each set to hold over a 9% retail volume share in 2024.
The growth momentum of freezers is likely to return
The COVID-19 pandemic significantly boosted demand for freezers, as more people stayed at home and increased their cooking activities. As a convenient tool for meal preparation, frozen foods also saw a surge in popularity during this time.
Will changes in door configuration continue to be seen?
For a long time in Japan, the door configuration of large refrigerators designed for family households remained largely unchanged. Typically, these models feature a unit at the top for frequently used items such as drinks, eggs, meat, and fish, while the middle and lower sections are dedicated to the storage of vegetables and freezing.
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Overview:
Understand the latest market trends and future growth opportunities for the Refrigeration Appliances industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Refrigeration Appliances industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Refrigeration Appliances in Japan report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Refrigeration Appliances in Japan?
- Which are the leading brands in Japan?
- How are products distributed in Japan?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Refrigeration Appliances in Japan - Category analysis
KEY DATA FINDINGS
Refrigeration appliances maintains its declining trend
Panasonic launches a smart fridge-freezer with an embedded camera
Players launch functions that contribute to sustainability
Aqua and Haier set to be on the rise
The growth momentum of freezers is likely to return
Will changes in door configuration continue to be seen?
Consumer Appliances in Japan - Industry Overview
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
DISCLAIMER
The following categories and subcategories are included:
Refrigeration Appliances
- Built-in Refrigeration Appliances
- Freestanding Refrigeration Appliances
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- Built-in Electric Wine Coolers/Chillers
- Freestanding Electric Wine Coolers/Chillers
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- Built-in Freezers
- Freestanding Freezers
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- Built-in Fridge Freezers
- Freestanding Fridge Freezers
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- Built-in Fridges
- Freestanding Fridges
Refrigeration Appliances
Refrigeration appliances considers built-in and freestanding major appliances in the following categories: fridge freezers, fridges, freezers and electric wine coolers chillers.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Refrigeration Appliances research and analysis database.
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