PROSPECTS AND OPPORTUNITIES
Uncertain outlook
The refrigeration appliances category faces an uncertain outlook, with an unclear inflationary picture and consumers remaining focused on price. In this context, households are expected to continue to display caution in their purchasing decisions and to forego buying big-ticket items, such as refrigeration appliances, unless out of necessity (primarily replacement sales), until they feel secure in their financial standing.
Ongoing interest in design and aesthetics
During the forecast period, consumers’ choice of refrigeration appliance is expected to be strongly influenced by design considerations. The kitchen has evolved to become the social hub of many homes in Norway, and there is a growing consumer desire for sleek, minimalist designs of refrigeration appliances that match other elements of the kitchen and offer enhanced interior design schemes.
Energy efficiency to become increasingly important
With rising consumer environmental awareness and increases in energy prices, the forecast period is likely to see manufacturers display an ever greater focus on energy efficiency in innovation. There is a growing household desire to lower energy costs, especially given broader cost of living challenges.
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Overview:
Understand the latest market trends and future growth opportunities for the Refrigeration Appliances industry in Norway with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Refrigeration Appliances industry in Norway, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Refrigeration Appliances in Norway report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Refrigeration Appliances in Norway?
- Which are the leading brands in Norway?
- How are products distributed in Norway?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Refrigeration Appliances in Norway - Category analysis
KEY DATA FINDINGS
Falling volume sales
Growing focus on design
Minimising food waste
Uncertain outlook
Ongoing interest in design and aesthetics
Energy efficiency to become increasingly important
Consumer Appliances in Norway - Industry Overview
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
DISCLAIMER
The following categories and subcategories are included:
Refrigeration Appliances
- Built-in Refrigeration Appliances
- Freestanding Refrigeration Appliances
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- Built-in Electric Wine Coolers/Chillers
- Freestanding Electric Wine Coolers/Chillers
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- Built-in Freezers
- Freestanding Freezers
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- Built-in Fridge Freezers
- Freestanding Fridge Freezers
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- Built-in Fridges
- Freestanding Fridges
Refrigeration Appliances
Refrigeration appliances considers built-in and freestanding major appliances in the following categories: fridge freezers, fridges, freezers and electric wine coolers chillers.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Refrigeration Appliances research and analysis database.
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