PROSPECTS AND OPPORTUNITIES
Contrasting regulatory measures are under consideration
As with all nicotine products, regulatory frameworks shape market conditions for new and existing brands to follow. In 2024, regulatory considerations and debates around the e-vapour segment took place in Brazil, with involved stakeholders having contrasting views on the subject.
The illegality of e-vapour products in Brazil is likely to endure in the forecast period
In light of the latest regulatory discussions, the e-vapour industry in Brazil is likely to remain illegal. Annual growth rates are expected to continue as more brands enter the market, and more products with new features emerge.
Other reduced-risk products to potentially emerge in the illicit market
E-vapour is undeniably the dominant category within the illicit reduced-risk category in Brazil and has been drawing most attention from regulators and authorities. Nevertheless, other reduced-risk products could eventually emerge in Brazil in the forecast period.
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Overview:
Understand the latest market trends and future growth opportunities for the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Brazil report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Brazil?
- Which are the leading brands in Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Brazil?
- How are products distributed in Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Brazil?
- Which category is the most heavily taxed in Brazil?
- How is the operating environment for Smokeless Tobacco, E-Vapour Products and Heated Tobacco changing?
- What are the current legislative restrictions applicable to the sale of Smokeless Tobacco, E-Vapour Products and Heated Tobacco products in Brazil?
- How has COVID-19 impacted demand?
- How have national lockdown and enforced home seclusion following COVID-19 impacted sales?
- Where is future growth expected to be most dynamic?
Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Brazil - Category analysis
Illicit e-vapour products is gradually evolving in Brazil
Multiple differentiation strategies are used by brands
Distribution of illicit e-vapour products is complex and widespread
Contrasting regulatory measures are under consideration
The illegality of e-vapour products in Brazil is likely to endure in the forecast period
Other reduced-risk products to potentially emerge in the illicit market
Tobacco in Brazil - Industry Overview
Tobacco in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for tobacco?
Legislation
Legislative overview
Minimum legal smoking age
Smoking prevalence
Tar levels
Health warnings
Plain packaging
Advertising and sponsorship
Point-of-sale display bans
Smoking in public places
Low ignition propensity (LIP) cigarette regulation
Flavoured tobacco product ban
Reduced harm
Vapour products
PRODUCTION/IMPORTS/EXPORTS
DISCLAIMER
The following categories and subcategories are included:
Smokeless Tobacco, E-Vapour Products and Heated Tobacco
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- Chewing Tobacco
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- Loose US-Style Moist Snuff
- Portion US-Style Moist Snuff
- Swedish-Style Snus
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- Closed System Single Use
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- Closed System Rechargeable (including starter kits)
- Closed System Cartridges
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- Open Vaping Systems Charging and Vapourising Devices
- E-liquids
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- Tobacco Heating Devices
- Heated Tobacco
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- Nicotine Pouches
Smokeless Tobacco, E-Vapour Products and Heated Tobacco
Combined total of the four categories: Smokeless (including moist snuff and chewing tobacco), e-vapour products, heated tobacco and tobacco free oral nicotine.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Smokeless Tobacco, E-Vapour Products and Heated Tobacco research and analysis database.
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