PROSPECTS AND OPPORTUNITIES
More restrictive waste management law for batteries in 2025
Over the forecast period, the growth of closed system single use products is expected to be more moderate compared to the past, for various reasons. On one side, the fact that these products can no longer be purchased online effective 2025 will limit purchases as they will become less accessible.
Flavoured e-liquids will be important for sustaining demand
Players will likely continue to focus on offering a wide range of flavours within e-liquids with this seen to be crucial in retaining the interest of consumers and attracting new ones. Flavours also play a significant role in encouraging consumers to shift from traditional cigarettes to e-vapour products, with this perceived to be helpful in helping them to quit smoking altogether.
Heated tobacco devices and blends will need to evolve
In the years to come, the growth of heated tobacco products will likely increasingly be linked to new product developments. New and more advanced tobacco heating devices are likely to appear in the market as the competition increases, while there will likely also be a growing range of new and more appealing blends.
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Overview:
Understand the latest market trends and future growth opportunities for the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in Italy with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in Italy, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Italy report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Italy?
- Which are the leading brands in Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Italy?
- How are products distributed in Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Italy?
- Which category is the most heavily taxed in Italy?
- How is the operating environment for Smokeless Tobacco, E-Vapour Products and Heated Tobacco changing?
- What are the current legislative restrictions applicable to the sale of Smokeless Tobacco, E-Vapour Products and Heated Tobacco products in Italy?
- How has COVID-19 impacted demand?
- How have national lockdown and enforced home seclusion following COVID-19 impacted sales?
- Where is future growth expected to be most dynamic?
Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Italy - Category analysis
KEY DATA FINDINGS
Lobbies push to channel sales of e-vapour products through licensed tobacco specialists
Sales of heated tobacco decline for the first time in 2024
E-vapour products in a state of flux as ban on online sales is introduced
More restrictive waste management law for batteries in 2025
Flavoured e-liquids will be important for sustaining demand
Heated tobacco devices and blends will need to evolve
Tobacco in Italy - Industry Overview
Tobacco in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for tobacco?
Legislation
Legislative overview
Minimum legal smoking age
Smoking prevalence
Plain packaging
Advertising and sponsorship
Point-of-sale display bans
Smoking in public places
Flavoured tobacco product ban
Vapour products
PRODUCTION/IMPORTS/EXPORTS
DISCLAIMER
The following categories and subcategories are included:
Smokeless Tobacco, E-Vapour Products and Heated Tobacco
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- Chewing Tobacco
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- Loose US-Style Moist Snuff
- Portion US-Style Moist Snuff
- Swedish-Style Snus
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- Closed System Single Use
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- Closed System Rechargeable (including starter kits)
- Closed System Cartridges
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- Open Vaping Systems Charging and Vapourising Devices
- E-liquids
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- Tobacco Heating Devices
- Heated Tobacco
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- Nicotine Pouches
Smokeless Tobacco, E-Vapour Products and Heated Tobacco
Combined total of the four categories: Smokeless (including moist snuff and chewing tobacco), e-vapour products, heated tobacco and tobacco free oral nicotine.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Smokeless Tobacco, E-Vapour Products and Heated Tobacco research and analysis database.
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