The market for smoking alternatives in Estonia is expected to expand steadily over the forecast period, driven by several key factors. An increasing number of consumers are seeking less harmful nicotine options, fuelling demand for products such as e-cigarettes, heated tobacco, and nicotine pouches.
Young Estonians are expected to be major consumers of e-cigarettes over the forecast period. The market will be characterised by a diverse range of products, including disposable e-cigarettes, rechargeable vaping devices, and a wide assortment of e-liquid flavours.
Philip Morris International (PMI) has launched the new IQOS Iluma device along with heated tobacco sticks, TEREA and DELIA. Over the forecast period, this category is expected to see substantial innovation focused on enhancing the overall consumer experience and improving product quality.
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Understand the latest market trends and future growth opportunities for the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in Estonia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in Estonia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Smokeless Tobacco, E-Vapour Products and Heated Tobacco
Combined total of the four categories: Smokeless (including moist snuff and chewing tobacco), e-vapour products, heated tobacco and tobacco free oral nicotine.
See all of our definitionsThis report originates from Passport, our Smokeless Tobacco, E-Vapour Products and Heated Tobacco research and analysis database.
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