Smoking alternatives are expected to record further healthy growth in Georgia over the forecast period. Consumers will increasingly look for less harmful nicotine options, driving demand for e-cigarettes, heated tobacco, and nicotine pouches.
Single use e-vapour products are expected to experience strong short-term growth, largely driven by the availability of numerous lesser-known brands that help keep prices low. However, in the long term, closed system rechargeable devices and cartridge-based models are projected to gain popularity due to their sustainability and evolving consumer preferences.
Philip Morris International continues to lead innovation in heated tobacco with the launch of the Iqos Iluma series and new tobacco sticks, TEREA and Delia. The Iqos Iluma is available in three variants - Iluma, Iluma One, and Iluma Prime - each designed to cater to different consumer preferences and price points.
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Understand the latest market trends and future growth opportunities for the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in Georgia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Smokeless Tobacco, E-Vapour Products and Heated Tobacco industry in Georgia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Smokeless Tobacco, E-Vapour Products and Heated Tobacco
Combined total of the four categories: Smokeless (including moist snuff and chewing tobacco), e-vapour products, heated tobacco and tobacco free oral nicotine.
See all of our definitionsThis report originates from Passport, our Smokeless Tobacco, E-Vapour Products and Heated Tobacco research and analysis database.
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