PROSPECTS AND OPPORTUNITIES
E-commerce channel will continue to support category
Retail e-commerce will continue to gain relevance in apparel accessories, gaining share over the forecast period. E-commerce penetration has been significantly strengthened by the fallout of the pandemic, with many consumers having become more accustomed to shopping online and developed a greater appreciation for the convenience, variety and potential for lower prices this method affords.
Men take a stronger interest in accessories
Men are taking a stronger interest in aesthetics which has extended into the world of apparel with greater use of accessories in men's outfits. Hats and scarves are commonly used by men in Argentina, especially during the harsh winter of 2024 that was much colder than usual.
Climate change of great relevance to future development
There are two pressing issues facing apparel accessories in the forecast period. The troubling economic situation is a major barrier which will continue to limit potential growth whilst the country is in recession.
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This report comes in PDF with additional info in Excel included.
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The Apparel Accessories in Argentina report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Apparel Accessories in Argentina?
- Which are the leading brands in Argentina?
- How are products distributed in Argentina?
- How is the rise of e-commerce shaping demand?
- What % of apparel and footwear sales are made via grocery retailers?
- Do consumers want premium quality or fast fashion?
- How will COVID-19 and recession impact demand?
- How important is sustainability in Apparel Accessories in Argentina?
- Where is future growth expected to be most dynamic?
Apparel Accessories in Argentina - Category analysis
KEY DATA FINDINGS
Apparel brands extend range of accessories
IsaDora and Todomoda are the category leaders
Coldest winter in 60 years stimulates sales of hats, scarves and gloves
E-commerce channel will continue to support category
Men take a stronger interest in accessories
Climate change of great relevance to future development
Apparel and Footwear in Argentina - Industry Overview
Apparel and footwear in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
DISCLAIMER
The following categories and subcategories are included:
Apparel Accessories
- Belts
- Gloves
- Hats/Caps
- Scarves
- Ties
- Other Apparel Accessories
Apparel Accessories
Supplementary garments and clothing articles consisting of items as belts, scarves, gloves, hats, ties and other accessories. Knitted accessories (hats, scarves and gloves) are also included. Includes all such products designed for men, women, children, and infants. Shoes, bags and sunglasses are excluded and attributed to Footwear, Travel Goods and Sunglasses respectively.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Apparel Accessories research and analysis database.
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