PROSPECTS AND OPPORTUNITIES
Pop culture will continue to influence trends in apparel accessories
The profound influence of global pop culture, particularly the rise of K-pop and J-pop, will continue to influence younger consumers’ fashion style. These music and entertainment genres have cultivated devoted fandoms that are eager to emulate the trendsetting looks of their favourite artists.
Low growth for ties due to rising casualisation in the workplace
Retail volume sales of ties are expected to record low growth over the forecast period, to remain below pre-pandemic levels. This is mainly due to the prevalence of casualisation in the workplace.
Increase in cross-border purchases of affordable accessories
With increasing connectivity between mainland China and Hong Kong and proficient cross-border supply chains, cross-border purchases of affordable apparel accessories are increasingly common. Consumers in Hong Kong are increasingly seeking value and variety beyond local offerings through cross-border platforms such as Taobao and Pingduoduo, often turning to online platforms that provide competitive pricing and unique designs from international retailers.
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Overview:
Understand the latest market trends and future growth opportunities for the Apparel Accessories industry in Hong Kong, China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Apparel Accessories industry in Hong Kong, China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Apparel Accessories in Hong Kong, China report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Apparel Accessories in Hong Kong, China?
- Which are the leading brands in Hong Kong, China?
- How are products distributed in Hong Kong, China?
- How is the rise of e-commerce shaping demand?
- What % of apparel and footwear sales are made via grocery retailers?
- Do consumers want premium quality or fast fashion?
- How will COVID-19 and recession impact demand?
- How important is sustainability in Apparel Accessories in Hong Kong, China?
- Where is future growth expected to be most dynamic?
Apparel Accessories in Hong Kong, China - Category analysis
KEY DATA FINDINGS
Impact of economic uncertainty on demand for apparel accessories, especially luxury segment
Outdoor features incorporated into hats/caps
Pop culture will continue to influence trends in apparel accessories
Low growth for ties due to rising casualisation in the workplace
Increase in cross-border purchases of affordable accessories
Apparel and Footwear in Hong Kong, China - Industry Overview
Apparel and footwear in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
DISCLAIMER
The following categories and subcategories are included:
Apparel Accessories
- Belts
- Gloves
- Hats/Caps
- Scarves
- Ties
- Other Apparel Accessories
Apparel Accessories
Supplementary garments and clothing articles consisting of items as belts, scarves, gloves, hats, ties and other accessories. Knitted accessories (hats, scarves and gloves) are also included. Includes all such products designed for men, women, children, and infants. Shoes, bags and sunglasses are excluded and attributed to Footwear, Travel Goods and Sunglasses respectively.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Apparel Accessories research and analysis database.
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