PROSPECTS AND OPPORTUNITIES
Sustainable materials will become increasingly popular
Sustainable materials will become increasingly popular in apparel accessories over the forecast period, for example in hats, caps, gloves and scarves. For example, as seen with the Patagonia P6 Label Trad Cap (available at Mountex stores) which is made from recycled fishing nets by Fair Trade sewing factories.
Brand collaborations and limited editions can help to boost sales
Limited edition pieces, licensed products and brand collaborations can help to further boost sales in apparel accessories, as well as across apparel and footwear in general. For example, licensed products offer a strong selling point to caps for children, with branding such as Pokémon, Spider-Man, Sonic the Hedgehog, Marvel, Minecraft, Frozen, Barbie, etc.
Low-cost brands and affordable retail outlets will continue to attract the highest volume sales
Low-cost brands and affordable retail outlets will continue to attract the highest volumes of sales in apparel accessories over the forecast period. For example, as seen with the likes of F&F, Shein, Lidl, and the like.
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Overview:
Understand the latest market trends and future growth opportunities for the Apparel Accessories industry in Hungary with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Apparel Accessories industry in Hungary, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Apparel Accessories in Hungary report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Apparel Accessories in Hungary?
- Which are the leading brands in Hungary?
- How are products distributed in Hungary?
- How is the rise of e-commerce shaping demand?
- What % of apparel and footwear sales are made via grocery retailers?
- Do consumers want premium quality or fast fashion?
- How will COVID-19 and recession impact demand?
- How important is sustainability in Apparel Accessories in Hungary?
- Where is future growth expected to be most dynamic?
Apparel Accessories in Hungary - Category analysis
KEY DATA FINDINGS
Apparel accessories sales influenced by various factors, including weather
Relaxed fashion styles reduce the need for formal accessories
Affordable brands remain the most popular, while designer labels benefit from inbound tourism
Sustainable materials will become increasingly popular
Brand collaborations and limited editions can help to boost sales
Low-cost brands and affordable retail outlets will continue to attract the highest volume sales
Apparel and Footwear in Hungary - Industry Overview
Apparel and footwear in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
DISCLAIMER
The following categories and subcategories are included:
Apparel Accessories
- Belts
- Gloves
- Hats/Caps
- Scarves
- Ties
- Other Apparel Accessories
Apparel Accessories
Supplementary garments and clothing articles consisting of items as belts, scarves, gloves, hats, ties and other accessories. Knitted accessories (hats, scarves and gloves) are also included. Includes all such products designed for men, women, children, and infants. Shoes, bags and sunglasses are excluded and attributed to Footwear, Travel Goods and Sunglasses respectively.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Apparel Accessories research and analysis database.
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