An ongoing shift across the next five years will see some consumers prioritise spending on experiences over unessential material goods. This shift reflects a broader cultural trend, where many individuals are placing greater value on memories and experiences, such as travel, dining, and entertainment.
Despite growing aspirations for more sustainable shopping, across the forecast period, many consumers will be driven to purchase their accessories from fast fashion chains, where prices are more affordable. Ongoing economic pressures will push shoppers towards budget-friendly options, even if it means compromising on sustainability.
Wearable accessories are expected to continue gaining traction, particularly among younger generations who are increasingly focused on tracking their health and wellness. These consumers are not only looking for functional apparel and footwear but are also integrating technology into their everyday accessories to monitor and enhance their physical well-being.
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Understand the latest market trends and future growth opportunities for the Apparel Accessories industry in Austria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Apparel Accessories industry in Austria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Apparel Accessories
Supplementary garments and clothing articles consisting of items as belts, scarves, gloves, hats, ties and other accessories. Knitted accessories (hats, scarves and gloves) are also included. Includes all such products designed for men, women, children, and infants. Shoes, bags and sunglasses are excluded and attributed to Footwear, Travel Goods and Sunglasses respectively.
See all of our definitionsThis report originates from Passport, our Apparel Accessories research and analysis database.
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