Articles
Luxury and Fashion 2026: Navigating Uncertainty, Embracing Change and Leading with Purpose
22 Jan 26As we step into 2026, global markets face a complex landscape shaped by resilient but restrained growth, evolving trade dynamics, cost volatility, widening consumer market polarisation and the emerging influence of Generation Alpha. The new Trump tariffs, ongoing geopolitical tensions, and persistent economic uncertainty will continue to shape business decisions worldwide. The big question is what does this mean for luxury and fashion in the months ahead?
Fflur Roberts
Top Five Fastest Growing Economies in 2026
22 Jan 26The global economy weathered trade shocks in 2025 and is expected to continue its resilience, supported by lower interest rates, moderating inflation, and sustained consumption. Of the world’s 62 major economies in Euromonitor International’s Macro Model, emerging countries India, Vietnam, Egypt, the Philippines, and Indonesia are expected to achieve the highest real GDP growth in 2026.
Lan Ha
What Are the Top Consumer Trends in 2026?
20 Jan 26A new year always raises this question for brands: what do consumers want next? In 2026, B2C companies will continue to navigate evolving priorities and expectations. So, how do you keep up? With our global consumer trends report, which helps you get up to speed on emerging demands in the coming months.
Alison Angus
President Trump's First Year: How Migration and (De)Regulation Policies Shaped Industries
20 Jan 26The first year of President Trump’s second term has been marked by a series of policy shocks signalling an era of heightened uncertainty for the global economy. Euromonitor International identified six pillars of Trump’s policies during his first year, three of which have dominated: Tariffs, Migration and (De)Regulation. Industries have faced higher costs, supply chain disruptions and changing consumer demands.
Euromonitor International
New Priorities and Motivations: Insights on Mid-life Consumers in 2026
19 Jan 26As Euromonitor’s Voice of the Consumer: Lifestyles Survey reaches its 10‑year milestone, this study compares findings from 2015 and 2025 to reveal how global consumers have recalibrated value, spending and decision‑making amid ongoing disruption and digitalisation.
Paula Ferolla
CES 2026: Pivot or Die
19 Jan 26The 2026 Consumer Electronics Show (CES) in Las Vegas, Nevada, concluded with AI still front and centre.
Benjamin Bahena
President Trump’s First Year: How Tariff Shocks Shaped Industries
16 Jan 26The first year of President Trump’s second term has been marked by a series of policy shocks signalling an era of heightened uncertainty for the global economy. Euromonitor International identified six pillars of Trump’s policies during his first year, three of which have dominated: Tariffs, Migration and (De)Regulation. Industries have faced higher costs, supply chain disruptions, trade uncertainty and changing consumer demands.
Euromonitor International
From Cravings to Conscious Choices: The Rise of Intentional Snacking
15 Jan 26Snacking has long been associated with indulgence – a moment to treat yourself with a burst of flavour and texture. Today, rising health consciousness and closer attention to ingredients and functionality are reshaping how consumers perceive snacks and what they expect from them.
Rasa Vaiciuniene
E-Commerce Is Transforming Global Nicotine Retail
14 Jan 26The nicotine industry has traditionally depended on physical retail due to strict regulations and the impulse-driven nature of nicotine purchases. However, a quiet revolution is underway, changing how and where consumers purchase nicotine as they increasingly turn to new products like nicotine pouches, heated tobacco and e-vapour products.
Erwin Henriquez