PROSPECTS AND OPPORTUNITIES
Steady demand expected for home insecticides
Sales of home insecticides are projected to decrease in 2025, with fears around dengue expected to recede. Nonetheless, sales are predicted to grow at a steady pace over the rest of the review period, with levels remaining above those observed prior to the outbreak of dengue in 2024.
Price competition likely to intensify over the forecast
The economic difficulties that the Colombian economy experienced over the past few years of the review period, with high inflation, high unemployment, and low economic growth, are changing the purchasing habits of Colombians. Therefore, economy brands and private label are expected to see further gains in home insecticides over the forecast period as consumers look for savings and ways to make their budgets go further.
Opportunities could exist for the development of chemical-free home insecticides
Sales of home insecticides will likely continue to be dominated by spray/aerosol insecticides. However, there is a growing concern about the potential harm that the chemicals in these products could cause to the health of humans and their pets.
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Overview:
Understand the latest market trends and future growth opportunities for the Home Insecticides industry in Colombia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Insecticides industry in Colombia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Home Insecticides in Colombia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Home Insecticides in Colombia?
- Which are the leading brands in Home Insecticides in Colombia?
- How are products distributed in Home Insecticides in Colombia?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Home Insecticides products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Home Insecticides in Colombia - Category analysis
KEY DATA FINDINGS
Climate change benefiting demand for insecticides
SC Johnson maintains its leadership in home insecticides
Black Flag enters spray/aerosol insecticides
Steady demand expected for home insecticides
Price competition likely to intensify over the forecast
Opportunities could exist for the development of chemical-free home insecticides
Home Care in Colombia - Industry Overview
Home care in 2024: The big picture
2024 trends
Competitive landscape
Retailing developments
What next for home care?
DISCLAIMER
The following categories and subcategories are included:
Home Insecticides
- Electric Insecticides
- Insecticide Baits
- Insecticide Coils
- Spray/Aerosol Insecticides
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- Foggers/Bombs
- In-Home Insect Repellents
- Moth Proofers
- Other Other Home Insecticides
Home Insecticides
This is the aggregation of spray/aerosol insecticides, electric insecticides, coils, baits and other insecticides.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Home Insecticides research and analysis database.
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