PROSPECTS AND OPPORTUNITIES
Home insecticides holds room for further expansion
Home insecticides is expected to experience steady growth in terms of both volume and value sales over the forecast period. The category is still in a developmental phase, presenting ample opportunities for expansion through the introduction of new brands and product innovations.
Competition set to intensify
Competition within the home insecticides category is forecast to intensify as companies strive to offer competitive pricing to maintain their presence in local retail outlets. Spray/aerosol insecticides is projected to retain its leading market share due to its products’ established popularity and effectiveness.
Shifting consumer demands will drive development
As health awareness among Georgian consumers is expected to rise during the forecast period, the market is likely to see an increase in the availability of insecticides that cater to health-conscious needs. Products designed for sensitive groups - such as insecticides suitable for babies and individuals with allergies, for example - are forecast to gain traction.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Home Insecticides industry in Georgia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Insecticides industry in Georgia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Home Insecticides in Georgia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Home Insecticides in Georgia?
- Which are the leading brands in Home Insecticides in Georgia?
- How are products distributed in Home Insecticides in Georgia?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Home Insecticides products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Home Insecticides in Georgia - Category analysis
KEY DATA FINDINGS
Moderate growth for home insecticides in 2024
Imports decline, impacting overall growth potential
Category suffers from lack of product innovation
Home insecticides holds room for further expansion
Competition set to intensify
Shifting consumer demands will drive development
Home Care in Georgia - Industry Overview
Home care in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for home care?
DISCLAIMER
The following categories and subcategories are included:
Home Insecticides
- Electric Insecticides
- Insecticide Baits
- Insecticide Coils
- Spray/Aerosol Insecticides
-
- Foggers/Bombs
- In-Home Insect Repellents
- Moth Proofers
- Other Other Home Insecticides
Home Insecticides
This is the aggregation of spray/aerosol insecticides, electric insecticides, coils, baits and other insecticides.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Home Insecticides research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!