PROSPECTS AND OPPORTUNITIES
Warmer and wetter summers likely to boost growth
Whilst the colder weather in 2024 temporarily reduced demand, climate change is expected to support long-term sales growth in the home insecticides category. Warmer and wetter summers in the future, combined with increased flooding events, will create more favourable conditions for insect breeding, leading to heightened demand for insecticides.
Innovations likely to come from larger brands
Leading brands like Vapona, Roxasect, and HG are expected to maintain their strong positions in home insecticides, particularly as they focus on introducing eco-friendly product lines. Although private label continues to grow, these major players are well-placed to lead with innovative, effective solutions that meet consumer demand for sustainable choices.
Continued demand for sustainable options in home insecticides
As sustainability remains top of mind for Dutch consumers, manufacturers will need to balance effectiveness with environmental responsibility. Natural ingredient-based insecticides will continue to grow in popularity, though the challenge lies in convincing consumers that these products are as effective as their chemical counterparts.
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Overview:
Understand the latest market trends and future growth opportunities for the Home Insecticides industry in Netherlands with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Insecticides industry in Netherlands, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Home Insecticides in Netherlands report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Home Insecticides in Netherlands?
- Which are the leading brands in Home Insecticides in Netherlands?
- How are products distributed in Home Insecticides in Netherlands?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Home Insecticides products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Home Insecticides in the Netherlands - Category analysis
KEY DATA FINDINGS
Cold spring and summer in the Netherlands dampens growth
Private label performs well due to lower pricing
Products with natural ingredients become more popular
Warmer and wetter summers likely to boost growth
Innovations likely to come from larger brands
Continued demand for sustainable options in home insecticides
Home Care in the Netherlands - Industry Overview
Home care in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for home care?
DISCLAIMER
The following categories and subcategories are included:
Home Insecticides
- Electric Insecticides
- Insecticide Baits
- Insecticide Coils
- Spray/Aerosol Insecticides
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- Foggers/Bombs
- In-Home Insect Repellents
- Moth Proofers
- Other Other Home Insecticides
Home Insecticides
This is the aggregation of spray/aerosol insecticides, electric insecticides, coils, baits and other insecticides.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Home Insecticides research and analysis database.
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