Weight management and wellbeing is projected to see stable retail volume growth throughout the forecast period, driven by current consumer demand trends. Despite demographic challenges, interest in products aimed at reducing and maintaining healthy weight and enhancing overall wellbeing will persist.
Weight loss supplements will continue to enjoy dynamic growth during the forecast period as the focus on achieving and maintaining a healthy weight intensifies among overweight and obese consumers striving for healthier lifestyles. Products in this segment tend to be priced higher than others, with more price-sensitive segment of consumers driving demand for slimming teas - which will also see strong retail value growth over the forecast period.
E-commerce sales of weight management and wellbeing products are predicted to surpass value sales via chemists and pharmacies over the forecast period, as consumers increasingly favour this rapidly expanding channel for its greater product and price visibility, convenience and wider range of options. The added privacy of online shopping is another significant factor attracting consumers, particularly those who may feel embarrassed about purchasing weight loss supplements or similar products.
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Understand the latest market trends and future growth opportunities for the Weight Management and Wellbeing industry in Croatia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Weight Management and Wellbeing industry in Croatia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Weight Management and Wellbeing
Weight management and well being is the aggregation of meal replacement, weight loss supplements, OTC obesity, and slimming teas. Exclude meal plans such as Weight Watchers, Jenny Craig, Nutrisystem, or Slimming World among others similar options.
See all of our definitionsThis report originates from Passport, our Weight Management and Wellbeing research and analysis database.
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