PROSPECTS AND OPPORTUNITIES
Cautious consumers and lifestyle shifts are set to stifle growth for weight management and wellbeing
Value sales of weight management and wellness products in Belgium are expected to decline over the forecast period overall, with the category facing a challenging and uncertain outlook. While the current downturn may begin to stabilise, a strong recovery appears unlikely unless consumer trust in weight loss solutions can be meaningfully restored.
Science-led innovation and digital tools are expected to influence weight management and wellbeing
Brands that invest in science-backed product innovation, particularly in areas such as microbiome-targeted supplements, are gaining momentum. The Akkermansia Company is a prime example of this shift, leveraging advanced research and formulation technologies to deliver clinically-informed, differentiated offerings that resonate with health-conscious consumers.
Health and wellness trends are set to reshape consumer preferences
Across the forecast period, the growing focus on health and wellness will continue to redefine weight management and wellness in Belgium. Consumers are increasingly moving away from quick-fix solutions like weight loss pills and toward sustainable lifestyle changes.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Weight Management and Wellbeing industry in Belgium with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Weight Management and Wellbeing industry in Belgium, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Weight Management and Wellbeing in Belgium report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Weight Management and Wellbeing in Belgium?
- Which are the leading brands in Weight Management and Wellbeing in Belgium?
- How are products distributed in Weight Management and Wellbeing in Belgium?
- How has the regulatory and operating environment for Weight Management and Wellbeing changed in Belgium?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Weight Management and Wellbeing
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Weight Management and Wellbeing in Belgium - Category analysis
KEY DATA FINDINGS
Lifestyle-driven wellness replaces quick-fix solutions, challenging sales in 2025
Herbalife, Forté Pharma, and The Akkermansia Company shape weight management and wellbeing in 2025
Supermarkets and retail e-commerce increase share through offering strong accessibility
Cautious consumers and lifestyle shifts are set to stifle growth for weight management and wellbeing
Science-led innovation and digital tools are expected to influence weight management and wellbeing
Health and wellness trends are set to reshape consumer preferences
Consumer Health in Belgium - Industry Overview
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Weight Management and Wellbeing
- Meal Replacement
- OTC Obesity
- Slimming Teas
- Supplement Nutrition Drinks
- Weight Loss Supplements
Weight Management and Wellbeing
Weight management and well being is the aggregation of meal replacement, weight loss supplements, OTC obesity, and slimming teas. Exclude meal plans such as Weight Watchers, Jenny Craig, Nutrisystem, or Slimming World among others similar options.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Weight Management and Wellbeing research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!