PROSPECTS AND OPPORTUNITIES
Economic conditions leading to uncertain outlook
The weak and uncertain economic climate is expected to continue into the forecast period. In this context, households are set to display caution in their purchasing patterns until they feel more secure in their financial standing.
Growing focus on design
The purchasing decision making process will be strongly influenced by design considerations during the forecast period. Consumers increasingly desire appliances that align with their interior design preferences.
Respiratory health concerns
The high and growing incidence of asthma and allergies provides a strong base for the development of the air purifiers subcategory over the forecast period. The COVID-19 pandemic’s legacy is that it has fundamentally changed household attitudes to health and hygiene, and has alerted households to the importance of good in-home air quality.
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Overview:
Understand the latest market trends and future growth opportunities for the Air Treatment Products industry in Norway with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Air Treatment Products industry in Norway, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Air Treatment Products in Norway report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Air Treatment Products in Norway?
- Which are the leading brands in Norway?
- How are products distributed in Norway?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Air Treatment Products in Norway - Category analysis
KEY DATA FINDINGS
Volumes dampened by weak economic conditions
Sales fall away after strong health focused demand
Smaller household sizes exerting infuence on demand
Economic conditions leading to uncertain outlook
Growing focus on design
Respiratory health concerns
Consumer Appliances in Norway - Industry Overview
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
DISCLAIMER
The following categories and subcategories are included:
Air Treatment Products
- Air Purifiers
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- Portable Room Air Conditioners
- Split Air Conditioners
- Window Air Conditioners
- Air Coolers
- Cooling Fans
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- Dehumidifiers
- Humidifiers
Air Treatment Products
This category includes all cooling (window, room and split air conditioners, desk fans, standing fans, tower fans, air coolers and ceiling fans), dehumidifiers, humidifiers, air purifiers.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Air Treatment Products research and analysis database.
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