PROSPECTS AND OPPORTUNITIES
Scope to grow penetration of air treatment products
Air treatment products are set to witness robust growth over the forecast period, albeit at a slower pace. Cooling fans are set to grow well in anticipation of more frequent periods of extreme heat temperatures.
Housing construction will support future growth
As in many European countries, Portugal is suffering from a severe housing crisis with continuous rising prices and limited offers in the rental market. There has been a lack of investment in housing to meet the growing demands of the Portuguese population.
AI developments will bring enhanced connectivity
Air conditioners will see new developments in terms of connectivity over the forecast period. Consumers clearly place value on connectivity, with this factor becoming more relevant to purchasing decisions in air treatment products.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Air Treatment Products industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Air Treatment Products industry in Portugal, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Air Treatment Products in Portugal report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Air Treatment Products in Portugal?
- Which are the leading brands in Portugal?
- How are products distributed in Portugal?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Air Treatment Products in Portugal - Category analysis
KEY DATA FINDINGS
Hot weather drives appeal of cooling products
Energy efficiency trend attracts consumers to category
Installation companies have a strong role in distribution
Scope to grow penetration of air treatment products
Housing construction will support future growth
AI developments will bring enhanced connectivity
Consumer Appliances in Portugal - Industry Overview
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
DISCLAIMER
The following categories and subcategories are included:
Air Treatment Products
- Air Purifiers
-
-
- Portable Room Air Conditioners
- Split Air Conditioners
- Window Air Conditioners
- Air Coolers
- Cooling Fans
-
- Dehumidifiers
- Humidifiers
Air Treatment Products
This category includes all cooling (window, room and split air conditioners, desk fans, standing fans, tower fans, air coolers and ceiling fans), dehumidifiers, humidifiers, air purifiers.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Air Treatment Products research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!