PROSPECTS AND OPPORTUNITIES
Hectic modern lifestyles to continue to push the use of digestive remedies
Digestive remedies in Germany is projected to see slight increases in retail value (constant 2025 prices) sales through the forecast period. Increasingly busy modern lifestyles and higher stress levels and their negative effects on diets are expected to support the demand for products that treat digestive health issues like indigestion, heartburn, irritable bowel syndrome (IBS), constipation and gastro-oesophageal reflux disease (GORD).
Ageing population trend and natural ingredients offer growth opportunities
Germany’s ageing population is set to continue to create growth opportunities for digestive remedies, as older demographics tend to comprise more prolific consumers of these products, as they are more prone to digestive health problems. In particular, the ageing population trend could help to drive growth in retail value sales of antiflatulents and laxatives.
Probiotics represent a challenge to digestive remedies
Preventative health is gaining prominence in Germany as consumers become increasingly health-conscious and mindful, with gut health emerging as a key wellness trend. Microbiome-based products offered as probiotic supplements are gaining momentum, despite mixed opinions on their efficacy.
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Overview:
Understand the latest market trends and future growth opportunities for the Digestive Remedies industry in Germany with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Digestive Remedies industry in Germany, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Digestive Remedies in Germany report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Digestive Remedies in Germany?
- Which are the leading brands in Digestive Remedies in Germany?
- How are products distributed in Digestive Remedies in Germany?
- How has the regulatory and operating environment for Digestive Remedies changed in Germany?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Digestive Remedies
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Digestive Remedies in Germany - Category analysis
KEY DATA FINDINGS
The effects of busy lifestyles and high media visibility support robust demand
Bayer Vital and Sanofi-Aventis Deutschland compete fiercely for the top spot
Online trend in the distribution of digestive remedies
Hectic modern lifestyles to continue to push the use of digestive remedies
Ageing population trend and natural ingredients offer growth opportunities
Probiotics represent a challenge to digestive remedies
Consumer Health in Germany - Industry Overview
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Digestive Remedies
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- Paediatric Diarrhoeal Remedies
- Paediatric Indigestion and Heartburn Remedies
- Paediatric Laxatives
- Paediatric Motion Sickness Remedies
- Diarrhoeal Remedies
- IBS Treatments
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- Antacids
- Antiflatulents
- Digestive Enzymes
- H2 Blockers
- Proton Pump Inhibitors
- Laxatives
- Motion Sickness Remedies
Digestive Remedies
Includes remedies designed and marketed to treat gastrointestinal problems.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Digestive Remedies research and analysis database.
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