PROSPECTS AND OPPORTUNITIES
Scope for growth for digestive remedies
Digestive remedies is expected to register positive growth in constant value terms (at 2025 prices) in Romania over the forecast period. Despite increasing awareness of healthier lifestyles, supported by public campaigns, unhealthy habits will remain prevalent across much of the population.
Digital initiatives will transform the market
The evolving digital landscape is set to introduce new solutions in Romania’s digestive remedies market. Telehealth services for mild digestive issues will emerge, allowing consumers to consult doctors or pharmacists before purchasing relevant products.
Rise of the proactive consumer
No major legislative changes are anticipated in the coming years, though there are likely to be some adjustments. Shifts from prescription (Rx) to over-the-counter (OTC) status could take place for certain products, such as proton pump inhibitors, potentially having a significant impacting on the category.
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Overview:
Understand the latest market trends and future growth opportunities for the Digestive Remedies industry in Romania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Digestive Remedies industry in Romania, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Digestive Remedies in Romania report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Digestive Remedies in Romania?
- Which are the leading brands in Digestive Remedies in Romania?
- How are products distributed in Digestive Remedies in Romania?
- How has the regulatory and operating environment for Digestive Remedies changed in Romania?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Digestive Remedies
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Digestive Remedies in Romania - Category analysis
KEY DATA FINDINGS
Digestive remedies show resilience amid economic pressures
Sanofi’s No-Spa is Romania’s top digestive remedy
Pharmacies lead while e-commerce becomes more relevant
Scope for growth for digestive remedies
Digital initiatives will transform the market
Rise of the proactive consumer
Consumer Health in Romania - Industry Overview
Consumer health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Digestive Remedies
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- Paediatric Diarrhoeal Remedies
- Paediatric Indigestion and Heartburn Remedies
- Paediatric Laxatives
- Paediatric Motion Sickness Remedies
- Diarrhoeal Remedies
- IBS Treatments
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- Antacids
- Antiflatulents
- Digestive Enzymes
- H2 Blockers
- Proton Pump Inhibitors
- Laxatives
- Motion Sickness Remedies
Digestive Remedies
Includes remedies designed and marketed to treat gastrointestinal problems.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Digestive Remedies research and analysis database.
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