PROSPECTS AND OPPORTUNITIES
Digestive remedies is expected to continue registering moderate growth
Sales of digestive remedies are projected to rise steadily over the forecast period, primarily fueled by increased focus on preventive healthcare and the management of chronic conditions. Ongoing demand will be supported by the growing prevalence of IBS, acid reflux, and bloating conditions often linked to dietary habits and stress.
Technology will support awareness of lesser-known conditions, boosting e-commerce sales
Innovative technologies such as smart pill dispensers and artificial intelligence-driven symptom trackers are increasingly being incorporated into digestive health routines in Ireland. Leading brands, including Buscopan and Gaviscon, are investigating the use of personalised dosage applications and gut microbiome testing kits to enhance consumer experience.
Natural remedies set to benefit from perceived “gentle” efficacy
Irish consumers are increasingly shifting towards natural, sugar-free, and vegan-friendly formulations, a trend that is set to continue apace and will encourage established brands to reformulate their products. At the same time, sustainability concerns are driving changes in packaging, with many brands opting for biodegradable blister packs and recyclable bottles.
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Overview:
Understand the latest market trends and future growth opportunities for the Digestive Remedies industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Digestive Remedies industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Digestive Remedies in Ireland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Digestive Remedies in Ireland?
- Which are the leading brands in Digestive Remedies in Ireland?
- How are products distributed in Digestive Remedies in Ireland?
- How has the regulatory and operating environment for Digestive Remedies changed in Ireland?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Digestive Remedies
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Digestive Remedies in Ireland - Category analysis
KEY DATA FINDINGS
Awareness of complex digestive issues contributes to category growth in 2025
Reckitt Benckiser benefits from flagship brand popularity
Pharmacies remain popular with bundle offers, loyalty schemes and tailored advice
Digestive remedies is expected to continue registering moderate growth
Technology will support awareness of lesser-known conditions, boosting e-commerce sales
Natural remedies set to benefit from perceived “gentle” efficacy
Consumer Health in Ireland - Industry Overview
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Digestive Remedies
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- Paediatric Diarrhoeal Remedies
- Paediatric Indigestion and Heartburn Remedies
- Paediatric Laxatives
- Paediatric Motion Sickness Remedies
- Diarrhoeal Remedies
- IBS Treatments
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- Antacids
- Antiflatulents
- Digestive Enzymes
- H2 Blockers
- Proton Pump Inhibitors
- Laxatives
- Motion Sickness Remedies
Digestive Remedies
Includes remedies designed and marketed to treat gastrointestinal problems.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Digestive Remedies research and analysis database.
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