PROSPECTS AND OPPORTUNITIES
Digestive remedies to see slowdown in growth over the forecast period
Digestive remedies is expected to enjoy another fruitful period of growth, in both volume and value terms (at constant 2024 prices), albeit at much lower rates. Portuguese consumers are seeking digestive remedies for immediate relief but are also keen to use solutions that help prevent the development of more serious diseases.
Obesity and ageing population will fuel demand for digestive remedies
Portugal already has an ageing population and the proportion of adults aged over 65 years is expected to accelerate over the forecast period, creating additional demands for digestive remedies. An ageing population is associated with a higher incidence of various health problems, including digestive complaints.
Innovative strategies will remain key for brands
Innovation will remain vital for brands in the upcoming period due to the highly competitive landscape in digestive remedies. The development of new flavours, and the use of more natural ingredients and formats, is likely to be used to create more effective formulas and support sales growth in the upcoming period.
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Overview:
Understand the latest market trends and future growth opportunities for the Digestive Remedies industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Digestive Remedies industry in Portugal, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Digestive Remedies in Portugal report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Digestive Remedies in Portugal?
- Which are the leading brands in Digestive Remedies in Portugal?
- How are products distributed in Digestive Remedies in Portugal?
- How has the regulatory and operating environment for Digestive Remedies changed in Portugal?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Digestive Remedies
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Digestive Remedies in Portugal - Category analysis
KEY DATA FINDINGS
Growing focus on digestive health underpins moderate growth
Consumers expand their repertoire of digestive remedies at home
Antacids enjoy robust growth due to new product developments
Digestive remedies to see slowdown in growth over the forecast period
Obesity and ageing population will fuel demand for digestive remedies
Innovative strategies will remain key for brands
Consumer Health in Portugal - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Digestive Remedies
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- Paediatric Diarrhoeal Remedies
- Paediatric Indigestion and Heartburn Remedies
- Paediatric Laxatives
- Paediatric Motion Sickness Remedies
- Diarrhoeal Remedies
- IBS Treatments
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- Antacids
- Antiflatulents
- Digestive Enzymes
- H2 Blockers
- Proton Pump Inhibitors
- Laxatives
- Motion Sickness Remedies
Digestive Remedies
Includes remedies designed and marketed to treat gastrointestinal problems.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Digestive Remedies research and analysis database.
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