PROSPECTS AND OPPORTUNITIES
Premium dog food is set to drive growth as consumers become increasingly willing to invest in health benefits
Dog food sales are expected to continue rising throughout the forecast period. However, both value and volume growth will remain modest as brands adjust to lower inflation rates and stable pricing.
Therapeutic dog food is set to thrive while human food trends inspire new recipes and products
Therapeutic dog food is expected to become increasingly important over the forecast period, as veterinarians are frequently recommending specific types of dog food to enhance pets’ health or address ongoing health issues such as diabetes, renal problems, obesity, skin allergies, or digestive challenges. As knowledge and awareness of dog health and nutrition grow, it is anticipated that therapeutic dog food will become more specialised.
Rising demand for sustainable sources of animal protein is expected to drive sales of insect-based products
The ongoing trend of pet humanisation is encouraging dog food manufacturers to develop products with added health benefits and functional ingredients, a direction that is expected to continue throughout the forecast period. Smaller French companies are performing particularly well in this space, as they are often more agile and responsive to evolving consumer preferences compared to larger multinational firms.
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Overview:
Understand the latest market trends and future growth opportunities for the Dog Food industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dog Food industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Dog Food in France report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Dog Food in France?
- Which are the leading brands in Dog Food in France?
- How are products distributed in Dog Food in France?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Dog Food in France - Category analysis
KEY DATA FINDINGS
Incorporating added health benefits is a key driver of growth for dog food and treats
Nestlé Purina PetCare France SAS retains its lead as Friskies and Fido improve its share
Retail e-commerce leads distribution while physical retailers continue to expand store locations
Premium dog food is set to drive growth as consumers become increasingly willing to invest in health benefits
Therapeutic dog food is set to thrive while human food trends inspire new recipes and products
Rising demand for sustainable sources of animal protein is expected to drive sales of insect-based products
Pet Care in France - Industry Overview
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
DISCLAIMER
The following categories and subcategories are included:
Dog Food
- Dog Treats and Mixers
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- Economy Dry Dog Food
- Mid-Priced Dry Dog Food
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- Premium Therapeutic Dry Dog Food
- Premium Non-Therapeutic Dry Dog Food
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- Economy Wet Dog Food
- Mid-Priced Wet Dog Food
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- Premium Therapeutic Wet Dog Food
- Premium Non-Therapeutic Wet Dog Food
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Dog Food research and analysis database.
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