PROSPECTS AND OPPORTUNITIES
Sustained volume growth for dog food, value sales expected to be driven by premium wet dog food
Dog food in Singapore is expected to maintain a positive retail volume CAGR in the forecast period, along with a stronger increase in retail value terms at constant 2025 prices. The volume growth of dog food over the forecast period is expected to be supported by the modest growth in dog ownership in Singapore.
Retail e-commerce set to benefit from its wider variety of products and prominence of loyalty benefits
Although already approaching a third of value sales, over the forecast period the prominence of retail e-commerce as a distribution channel for dog food is expected to grow, as an increasing number of consumers are finding it both more convenient and more affordable to make purchases online. Numerous dog food brands, from PetCubes to The Grateful Pet, have their own dedicated e-commerce platforms where owners can buy directly from the brand to earn loyalty rewards and other benefits.
Growing focus on gut health in dog food, while specialised diets and sustainable ingredients will be more available
Within dog food, through collaborations with veterinarians and nutritionists, the development of specialised formulations, and the use of carefully selected ingredients, brands have been providing solutions to help improve the health and quality of life of dogs with specific requirements. In particular, leading players are showing a growing interest in gut health, upgrading their offerings to enhance their focus on this area of concern.
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Overview:
Understand the latest market trends and future growth opportunities for the Dog Food industry in Singapore with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dog Food industry in Singapore, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Dog Food in Singapore report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Dog Food in Singapore?
- Which are the leading brands in Dog Food in Singapore?
- How are products distributed in Dog Food in Singapore?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Dog Food in Singapore - Category analysis
KEY DATA FINDINGS
Slowdown in value growth of dog food in Singapore in 2025 amidst the more challenging economic environment
Premium dog food brands continue to lead in value terms
Consumers seeking convenience and premium dog food contribute to growth of retail e-commerce
Sustained volume growth for dog food, value sales expected to be driven by premium wet dog food
Retail e-commerce set to benefit from its wider variety of products and prominence of loyalty benefits
Growing focus on gut health in dog food, while specialised diets and sustainable ingredients will be more available
Pet Care in Singapore - Industry Overview
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
DISCLAIMER
The following categories and subcategories are included:
Dog Food
- Dog Treats and Mixers
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- Economy Dry Dog Food
- Mid-Priced Dry Dog Food
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- Premium Therapeutic Dry Dog Food
- Premium Non-Therapeutic Dry Dog Food
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- Economy Wet Dog Food
- Mid-Priced Wet Dog Food
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- Premium Therapeutic Wet Dog Food
- Premium Non-Therapeutic Wet Dog Food
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Dog Food research and analysis database.
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