PROSPECTS AND OPPORTUNITIES
Sales expected to maintain a positive trajectory, driven by ongoing trends
Sales of dog food are expected to maintain positive sales over the forecast period, in both value and volume terms, albeit with volume more susceptible to fluctuations. Current trends influencing sales in the current period are expected to continue and support ongoing sales.
Retail e-commerce will continue to grow over the forecast period
Retail e-commerce is set to continue growing in terms of value sales and distribution share over the forecast period, thanks to consumers’ ongoing acceptance of online channels and the convenience it offers. Indeed, online retailers will continue to enhance their offers, with faster shipping times and free or low shipping fees, subscription and repeat order services, customer services, and a wider range of payment method options.
Innovations will remain focussed on the most in-demand areas of development
Due to the highly mature nature of dog food in Switzerland, real innovation is expected to remain limited over the forecast period. Products are already rather diverse (various products available across different price-bands, with special ingredients/flavours, for specific sizes/breeds/health concerns, vegan/vegetarian, alternative proteins, mono-proteins, locally sourced, etc.
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Overview:
Understand the latest market trends and future growth opportunities for the Dog Food industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dog Food industry in Switzerland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Dog Food in Switzerland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Dog Food in Switzerland?
- Which are the leading brands in Dog Food in Switzerland?
- How are products distributed in Dog Food in Switzerland?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Dog Food in Switzerland - Category analysis
KEY DATA FINDINGS
Dog food achieves positive sales thanks to rising trend for ready-prepared food and treats
Mars maintains its leading place thanks to large selection of products and strong brand image
Supermarkets maintains its leading distribution share, thanks to offering convenience and a wide range of products
Sales expected to maintain a positive trajectory, driven by ongoing trends
Retail e-commerce will continue to grow over the forecast period
Innovations will remain focussed on the most in-demand areas of development
Pet Care in Switzerland - Industry Overview
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
DISCLAIMER
The following categories and subcategories are included:
Dog Food
- Dog Treats and Mixers
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- Economy Dry Dog Food
- Mid-Priced Dry Dog Food
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- Premium Therapeutic Dry Dog Food
- Premium Non-Therapeutic Dry Dog Food
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- Economy Wet Dog Food
- Mid-Priced Wet Dog Food
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- Premium Therapeutic Wet Dog Food
- Premium Non-Therapeutic Wet Dog Food
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Dog Food research and analysis database.
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