PROSPECTS AND OPPORTUNITIES
Premiumisation, and commitment to environmental sustainability and social wellbeing set to drive growth
Dog food in Mexico is expected to see a moderate retail value CAGR at constant 2025 prices in the forecast period. With a growing number of consumers increasingly willing to invest in premium dog food due to its perceived benefits and the emotional bond they share with their pets, this price platform is expected to be the most dynamic in the forecast period, particularly in the largest category, dry dog food.
E-commerce to continue leveraging dog owners’ need for practicality and convenience
Retail e-commerce is anticipated to maintain its growth trend throughout the forecast period. This distribution channel will continue to capitalise on dog owners' growing demand for practicality and convenience.
Fresh and frozen segments bet on human-grade ingredients and functional benefits
Product launches in the fresh and frozen segments emphasise the industry's shift towards using human-grade ingredients and introducing functional benefits in dog food. This approach aligns with the growing consumer demand for premium, health-oriented pet products.
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Overview:
Understand the latest market trends and future growth opportunities for the Dog Food industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dog Food industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Dog Food in Mexico report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Dog Food in Mexico?
- Which are the leading brands in Dog Food in Mexico?
- How are products distributed in Dog Food in Mexico?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Dog Food in Mexico - Category analysis
KEY DATA FINDINGS
Conversion rates increase in Mexico, with more owners feeding their dogs with prepared food, rather than human food scraps
Effem maintains its lead in dog food, based on a solid customer focus strategy
Pet shops and superstores remains the most significant distribution channel within dog food
Premiumisation, and commitment to environmental sustainability and social wellbeing set to drive growth
E-commerce to continue leveraging dog owners’ need for practicality and convenience
Fresh and frozen segments bet on human-grade ingredients and functional benefits
Pet Care in Mexico - Industry Overview
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
DISCLAIMER
The following categories and subcategories are included:
Dog Food
- Dog Treats and Mixers
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- Economy Dry Dog Food
- Mid-Priced Dry Dog Food
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- Premium Therapeutic Dry Dog Food
- Premium Non-Therapeutic Dry Dog Food
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- Economy Wet Dog Food
- Mid-Priced Wet Dog Food
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- Premium Therapeutic Wet Dog Food
- Premium Non-Therapeutic Wet Dog Food
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Dog Food research and analysis database.
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