PROSPECTS AND OPPORTUNITIES
Low growth in the dog population will remain a challenge to growth
Dog food in South Korea is anticipated to see a low retail value CAGR at constant 2025 prices in the forecast period. The dog population in the country has been recording consistently low growth rates, and is expected to continue this trend throughout the forecast period to 2030.
Perceived disadvantages of domestic brands set to continue during the forecast period
The impact of the mass cat death incident is also expected to continue to affect dog food throughout the forecast period. The aftermath will likely be more pronounced in cat food, but dog food, although less affected, will continue to have negative repercussions for domestic brands over the next few years.
More products targeting senior dogs are expected, along with the ageing dog population
The dog population is no longer experiencing significant growth in South Korea, but improvements in veterinary care, growing awareness of proper pet care, and improvements in living conditions are leading to longer lifespans for dogs, resulting in a higher proportion of senior dogs within the overall population. This demographic shift is creating new opportunities for players in dog food, particularly for products tailored to senior dogs.
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Overview:
Understand the latest market trends and future growth opportunities for the Dog Food industry in South Korea with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dog Food industry in South Korea, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Dog Food in South Korea report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Dog Food in South Korea?
- Which are the leading brands in Dog Food in South Korea?
- How are products distributed in Dog Food in South Korea?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Dog Food in South Korea - Category analysis
KEY DATA FINDINGS
Dog food continues to record low growth in value sales
Premium price platform sees the highest growth rate in dry dog food
Domestic dog food brands negatively impacted by mass cat death incident
Low growth in the dog population will remain a challenge to growth
Perceived disadvantages of domestic brands set to continue during the forecast period
More products targeting senior dogs are expected, along with the ageing dog population
Pet Care in South Korea - Industry Overview
Pet care in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for pet care?
DISCLAIMER
The following categories and subcategories are included:
Dog Food
- Dog Treats and Mixers
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- Economy Dry Dog Food
- Mid-Priced Dry Dog Food
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- Premium Therapeutic Dry Dog Food
- Premium Non-Therapeutic Dry Dog Food
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- Economy Wet Dog Food
- Mid-Priced Wet Dog Food
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- Premium Therapeutic Wet Dog Food
- Premium Non-Therapeutic Wet Dog Food
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Dog Food research and analysis database.
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