PROSPECTS AND OPPORTUNITIES
Revolutionising home laundry appliances with integration, innovation, and blurred definitions
During the forecast period, home laundry appliances is set to maintain slow and stable retail volume growth in China, with increases across all categories except semi-automatic washing machines. Advances in technology are expected to drive substantial evolution in home laundry appliances.
Functional segmentation and collaborative strategies
Home laundry appliances is undergoing significant functional segmentation in China, from small capacity washing machines aimed at mothers and infants, mentioned previously, to specialised programmes for delicate garments. There is a marked increase in demand for advanced features that cater to contemporary consumer lifestyles, such as expedited wash and dry cycles, and customised settings for materials such as silk and wool.
Personalised products through tailor-made AI and stylish exterior design
The application of AI technology will continue to revolutionise home laundry appliances in China. AI technology is able to provide customised washing solutions by sensing the material, colour, and degree of contamination of the clothes, thereby enhancing the personalised experience of the user.
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Overview:
Understand the latest market trends and future growth opportunities for the Home Laundry Appliances industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Laundry Appliances industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Home Laundry Appliances in China report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Home Laundry Appliances in China?
- Which are the leading brands in China?
- How are products distributed in China?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Home Laundry Appliances in China - Category analysis
KEY DATA FINDINGS
Small rise in sales for home laundry appliances
Shifting consumer preference, with the rise of large and mini washing machines
Competitive dynamics in automatic washing machines
Revolutionising home laundry appliances with integration, innovation, and blurred definitions
Functional segmentation and collaborative strategies
Personalised products through tailor-made AI and stylish exterior design
Consumer Appliances in China - Industry Overview
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
DISCLAIMER
The following categories and subcategories are included:
Home Laundry Appliances
- Built-in Home Laundry Appliances
- Freestanding Home Laundry Appliances
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- Built-in Automatic Dryers
- Freestanding Automatic Dryers
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- Built-in Automatic Washer Dryers
- Freestanding Automatic Washer Dryers
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- Built-in Automatic Washing Machines
- Freestanding Automatic Washing Machines
- Semi-Automatic Washing Machines
Home Laundry Appliances
Home laundry appliances includes the following categories: automatic dryers, automatic washing machines, automatic washer dryers and semi-automatic washing machines.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Home Laundry Appliances research and analysis database.
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