PROSPECTS AND OPPORTUNITIES
Usage advantage to boost the demand for top-loading automatic washing machines
Over the forecast period, positive, if slowing retail volume growth is projected for home laundry appliances in Ukraine. As a result, the market size is not expected to return to the 2021 level by the end of the forecast period.
Increasing appeal of smart appliances
Given the situation of regular and unexpected blackouts, the opportunity to start/resume a laundry cycle remotely has become critical for consumers. This option affords the possibility to utilise the machine in the sometimes-rare window of opportunity in which power is available.
Rebirth of semi-automatic and portable washing machines
The retail volume share of simple semi-automatic and alternative portable washing machines could grow, as a large proportion of Ukrainians live in conditions where the installation of a regular automatic washing machine is not feasible. These alternative options can provide a solution to laundry problems until the situation improves or returns to normal.
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Overview:
Understand the latest market trends and future growth opportunities for the Home Laundry Appliances industry in Ukraine with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Laundry Appliances industry in Ukraine, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Home Laundry Appliances in Ukraine report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Home Laundry Appliances in Ukraine?
- Which are the leading brands in Ukraine?
- How are products distributed in Ukraine?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Home Laundry Appliances in Ukraine - Category analysis
KEY DATA FINDINGS
Demand for lower-priced, basic models amid economic uncertainty
Growing appeal of compact models
Global players leverage wide and trusted brands to lead amid a shift to e-commerce
Usage advantage to boost the demand for top-loading automatic washing machines
Increasing appeal of smart appliances
Rebirth of semi-automatic and portable washing machines
Consumer Appliances in Ukraine - Industry Overview
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
DISCLAIMER
The following categories and subcategories are included:
Home Laundry Appliances
- Built-in Home Laundry Appliances
- Freestanding Home Laundry Appliances
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- Built-in Automatic Dryers
- Freestanding Automatic Dryers
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- Built-in Automatic Washer Dryers
- Freestanding Automatic Washer Dryers
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- Built-in Automatic Washing Machines
- Freestanding Automatic Washing Machines
- Semi-Automatic Washing Machines
Home Laundry Appliances
Home laundry appliances includes the following categories: automatic dryers, automatic washing machines, automatic washer dryers and semi-automatic washing machines.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Home Laundry Appliances research and analysis database.
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