PROSPECTS AND OPPORTUNITIES
Israel-Hamas war will fuel demand for sleep aids
Sleep aids are expected to witness dynamic growth in the forecast period as the impact of the Israel-Hamas war continues to impact sleep for citizens and returning soldiers. As long as the Israel-Hamas war continues, it will continue to cause stress and sleep issues and, therefore, to fuel a desire for sleep aids amongst Israelis.
Herbal sleep aids are likely to become increasingly popular
There are likely to be more herbal variants arriving on the Israeli market over the forecast period as long as local factories have not been damaged by the Israel-Hamas war. Consumers are increasingly opting for herbal variants and whilst there are some herbal variants on the market, the range is limited, and the market would benefit from more herbal alternatives.
Economic factors to weigh on purchasing decisions
Rising concerns about the dangers of being addicted to prescription sleep aids and the substantial consumer interest in herbal and healthier alternatives, will fuel OTC sales in the foreseeable future. However, with prices set to rise over much of the forecast period, it is anticipated that some people will go back to using traditional variants made from local herbs or using the cheapest product available.
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Overview:
Understand the latest market trends and future growth opportunities for the Sleep Aids industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sleep Aids industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Sleep Aids in Israel report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Sleep Aids in Israel?
- Which are the leading brands in Sleep Aids in Israel?
- How are products distributed in Sleep Aids in Israel?
- How has the regulatory and operating environment for Sleep Aids changed in Israel?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Sleep Aids
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Sleep Aids in Israel - Category analysis
KEY DATA FINDINGS
Stronger growth in sleep aids as Israel-Hamas war prevails
Neopharm (Israel) 1996 Ltd leads with its herbal/traditional sleep aid brand
Pharmacy channel extends its robust lead
Israel-Hamas war will fuel demand for sleep aids
Herbal sleep aids are likely to become increasingly popular
Economic factors to weigh on purchasing decisions
Consumer Health in Israel - Industry Overview
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
Sleep Aids
These aids include combinations of active ingredients (e.g. diphenhydramine + acetaminophen) and single ingredient (e.g. doxylamine succinate). Herbal remedies made with valerian root, passionflower, and others, are included. This category also tracks melatonin products - a hormone, even if they are classified as a dietary supplement in some countries.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Sleep Aids research and analysis database.
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