COMPETITIVE LANDSCAPE
Focus on innovative and efficient cleaning products
Vacuum cleaners in Hong Kong, China is highly concentrated, with the top three players holding almost two thirds of retail volume sales in 2025. Philips, Electrolux and Dyson remained the leading brands, while Samsung is gaining traction with novelties in the market.
Opportunities for new entrants to gain traction
The top five players maintained their positions in vacuum cleaners in retail volume terms in 2025. However, in addition to Samsung’s advances, the market is being influenced by Mainland China appliance players like Midea and retailers like JD Mall, bring in up-and-coming Chinese brands with the potential to disrupt the competitive landscape.
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Overview:
Understand the latest market trends and future growth opportunities for the Vacuum Cleaners industry in Hong Kong, China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Vacuum Cleaners industry in Hong Kong, China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Vacuum Cleaners in Hong Kong, China report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Vacuum Cleaners in Hong Kong, China?
- Which are the leading brands in Hong Kong, China?
- How are products distributed in Hong Kong, China?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Vacuum Cleaners in Hong Kong, China - Category analysis
KEY DATA FINDINGS
Growth potential despite high household penetration
Slowing demand despite economic stability
Smart & AI-powered features drive retail value sales
Multi-functionality and compact design shape new product developments
Vacuum cleaners to return to growth as advanced models become the norm
Positive growth performances anticipated from standard and robotic vacuum cleaners
Sustainability and energy efficiency to shape development
Focus on innovative and efficient cleaning products
Opportunities for new entrants to gain traction
Consumers continue to appreciate the personal purchasing experience in appliances and electronics specialists
Retail e-commerce gains traction with wide assortments, competitive pricing and convenience
Consumer Appliances in Hong Kong, China - Industry Overview
Slow retail volume sales growth in a challenging market
Varying retail volume growth performances
Multi-functionality and compact design and smart and AI-powered appliances shape the industry
Sustainability drives innovation in product design
Microwaves to register the highest retail volume and value CAGRs
Air conditioners to remain the largest contributor in value sales terms
Personal care appliances to maintain highest retail volume sales
Leading companies gain a competitive edge through innovation catering to key trends
New entrants and e-commerce pose challenges
Apparel and electronics specialists retain their appeal among local consumers
Retail e-commerce develops as a channel to gain weight in the industry
The following categories and subcategories are included:
Vacuum Cleaners
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- Cylinder Vacuum Cleaners
- Handheld Vacuum Cleaners
- Stick Vacuum Cleaners
- Upright Vacuum Cleaners
- Steam Vacuum Cleaners
- Robotic Vacuum Cleaners
Vacuum Cleaners
A vacuum cleaner is a mechanical device using air suction to remove dust, loose dirt, pet hair etc from household floors and surfaces. Vacuum cleaners include upright, cylinder, wet and dry, handheld, stick and other vacuums.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Vacuum Cleaners research and analysis database.
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