COMPETITIVE LANDSCAPE
Fore Coffee leads as post-IPO expansion reshapes scale dynamics
Fore Kopi led cafés/bars in 2025 by value share, supported rapid outlet expansion and a strong pace of product refresh. Its namesake brand claimed the number one spot, overtaking Starbucks.
Tomoro Coffee ranks among the fastest scalers, with funding-backed growth and payment innovation
Kopi Bintang with its Tomoro Coffee brand was among the most dynamic operators in 2025, driven by very rapid outlet additions supported by external funding. The brand also differentiated through payment innovation, including QRIS Tap adoption, which improved transaction speed and reinforced a tech-forward positioning.
Chained operators rise fastest as format breadth and promotions outpace independents
Chained operators of cafés/bars saw significantly faster value sales growth than independents in 2025, reflecting three structural advantages. First, chains offer broader menu variety at prices that often remained close to independent operators.
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Overview:
Understand the latest market trends and future growth opportunities for the Cafés/Bars industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cafés/Bars industry in Indonesia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cafés/Bars in Indonesia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cafés/Bars in Indonesia?
- Which are the leading brands in Cafés/Bars in Indonesia?
- How are multinational and local operators competing and expanding in Indonesia?
- How are consumer lifestyle trends and eating habits shaping Cafés/Bars in Indonesia?
- How is the Cafés/Bars industry adapting to a post-COVID-19 market environment? Where are the opportunities amidst the challenges?
- How significant are health considerations in shaping the future of Cafés/Bars in Indonesia? Which of these trends hold the greatest potential demand?
- Where is future growth expected to be most dynamic?
Cafés/Bars in Indonesia - Category analysis
KEY DATA FINDINGS
Coffee chains scale fast, while formats split between grab-and-go and larger cafés
Value sales rise in 2025 with chains add outlets and keeping prices accessible
Specialist chains drive growth through concept diversification and broader menus
Takeaway leads fulfilment as grab-and-go formats dominate promotional strategy
Purchasing power improves, lifting frequency and widening occasions
Takeaway stays dominant, while larger-format sites gain relevance in retail
Gen Z-led concepts shape design, while global brands keep playing to dine-in strengths
Fore Coffee leads as post-IPO expansion reshapes scale dynamics
Tomoro Coffee ranks among the fastest scalers, with funding-backed growth and payment innovation
Chained operators rise fastest as format breadth and promotions outpace independents
Consumer Foodservice in Indonesia - Industry Overview
Discounting eases the squeeze though 2026 will remain fragile
KEY DATA FINDINGS
Inflation and cost pressure reshape pricing strategy
Drive-through accelerates, with eat-in leading fulfilment
Loyalty becomes more digital amid uneven adoption
Further growth projected but 2026 will stay discount-led
Trends shift towards modernised nostalgia, health cues and operational new formats
Sustainability moves from packaging to ingredient provenance
Global brands stabilise, while local chains scale aggressively
Ai-CHA rises through menu novelty, pricing and social reach
Chagee entry signals intensifying competition in branded tea
Chains outgrow independents as networks expand and spending consolidates
Independents hold ground in street stalls/kiosks through low barriers and dense presence
DISCLAIMER
The following categories and subcategories are included:
Cafés/Bars
- Chained Cafés/Bars
- Independent Cafés/Bars
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- Chained Bars/Pubs
- Independent Bars/Pubs
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- Chained Cafés
- Independent Cafés
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- Chained Juice/Smoothie Bars
- Independent Juice/Smoothie Bars
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- Chained Specialist Coffee and Tea Shops
- Independent Specialist Coffee and Tea Shops
Cafés/Bars
This category encompasses all establishments where the focus is on drinking (either alcoholic or non-alcoholic beverages). While a wide variety of snacks and full meals are offered, it is not uncommon for consumers to only order a drink. As a general rule, establishments deriving 50% of their income or more from the sale of drinks are included here.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cafés/Bars research and analysis database.
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