PROSPECTS AND OPPORTUNITIES
More personalisation is expected
Cafés/bars is projected to see slight growth in outlets and foodservice value (constant 2024 prices) sales and moderate increases in transactions through the forecast period. Players are likely to invest in ways to attract and retain consumers in a highly competitive industry.
Cafés/bars to continue to function as social and work locales
In cafés/bars, any growth in takeaway and delivery shares could slow in the short term. Many consumers attend bars/pubs in search of new emotions and experiences, such as cocktails mixology, socialisation and bar/pub culture.
Digitalisation to provide new experiences and emotions
Players are expected to continue to implement modern technologies in various ways, in order to provide better service and appeal to younger generations, which lead more digitalised lifestyles. In this vein, February 2024 saw a partnership between Jordbærpikene and Visual Art to implement digital menu boards across the café chain’s outlets.
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Overview:
Understand the latest market trends and future growth opportunities for the Cafés/Bars industry in Norway with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cafés/Bars industry in Norway, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cafés/Bars in Norway report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cafés/Bars in Norway?
- Which are the leading brands in Cafés/Bars in Norway?
- How are multinational and local operators competing and expanding in Norway?
- How are consumer lifestyle trends and eating habits shaping Cafés/Bars in Norway?
- How is the Cafés/Bars industry adapting to a post-COVID-19 market environment? Where are the opportunities amidst the challenges?
- How significant are health considerations in shaping the future of Cafés/Bars in Norway? Which of these trends hold the greatest potential demand?
- Where is future growth expected to be most dynamic?
Cafés/Bars in Norway - Category analysis
KEY DATA FINDINGS
Specialist coffee and tea shops gain momentum in Norway
Chained operators invest in expansion despite the economic uncertainty
Bars/pubs suffer due to high prices and reduced consumer traffic
More personalisation is expected
Cafés/bars to continue to function as social and work locales
Digitalisation to provide new experiences and emotions
Consumer Foodservice in Norway - Industry Overview
Consumer foodservice in 2024: The big picture
2024 key trends
Competitive landscape
Independent foodservice developments
What next for consumer foodservice?
DISCLAIMER
The following categories and subcategories are included:
Cafés/Bars
- Chained Cafés/Bars
- Independent Cafés/Bars
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- Chained Bars/Pubs
- Independent Bars/Pubs
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- Chained Cafés
- Independent Cafés
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- Chained Juice/Smoothie Bars
- Independent Juice/Smoothie Bars
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- Chained Specialist Coffee and Tea Shops
- Independent Specialist Coffee and Tea Shops
Cafés/Bars
This category encompasses all establishments where the focus is on drinking (either alcoholic or non-alcoholic beverages). While a wide variety of snacks and full meals are offered, it is not uncommon for consumers to only order a drink. As a general rule, establishments deriving 50% of their income or more from the sale of drinks are included here.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cafés/Bars research and analysis database.
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